From May 3 to May 18, 2025, Samsung is treating visitors to free rides on The View Ferris wheel at Place Poelaert, Brussels; this exciting promotion celebrates the Galaxy S25 series, offering a unique way to enjoy the city.

The View Ferris wheel stands 55 meters tall, providing stunning panoramic views of Brussels. With the Galaxy S25 series, you can spot iconic landmarks, capture the skyline, and create your own personalized postcard.

Normally, a Ferris Wheel ride costs €10, but Samsung covers the fee under the Galaxy S25 promo during this two-week event. It’s a rare chance to enjoy a scenic ride for free, so don’t miss out if you’re in Brussels.

Key Details:

• Dates: May 3–18, 2025
• Location: Place Poelaert, Brussels (near the Palace of Justice)
• Opening Hours: Check Samsung’s official announcement for exact hours, as schedules may vary.
• Access: Free during the event

Ferris Wheel, Brussels

Samsung has now unveiled the Galaxy Tab S10 FE series and Tab S10 FE Enterprise Edition in Brazil. This follows the Global debut that happened earlier this month, with Samsung bringing AI-focused Fan Edition tablets.

The Galaxy Tab S10 FE and FE+ are available in Brazil at physical Samsung stores and online stores, and major retailers. Priced from R$ 4,199, the new tablets come in Wi-Fi and 5G variants and Gray, Silver, and Blue colors.

Launch Offers

• Samsung Physical Stores: Buy a Galaxy Tab S10 FE or FE+ and get Galaxy Buds FE for R$ 99.
• Samsung Official Website: Get 10% off your first Galaxy Tab S10 FE purchase with the coupon “MEUS10FE.”
• Trade-In Program: Trade in a used device for up to R$ 400 extra discount via Samsung’s Troca Smart program.

Offers are valid from April 29 to May 25, 2025.

The Galaxy Tab S10 FE Enterprise Edition is tailored for businesses and B2B markets. This tablet is available in a 5G variant and shares the same hardware and features as the standard variant of the Galaxy Tab S10 FE.

As it’s an exclusive Enterprise Edition, Samsung has incorporated enhanced security with a one-year free Knox Suite subscription, a three-year extended warranty, and optimized software updates for enterprise needs.

The Enterprise Edition is now up for purchase in Brazil, with exclusive sales on the Samsung Portal for Businesses at a suggested price of R$4,699. This product can only be purchased by businesses and enterprises, not general customers.

Samsung’s Q1 earnings press release sheds light on its future products. The company has also revealed details on upcoming products during the conference. Samsung hinted at the Galaxy Watch 8 with design tweaks and the Tab S11 with enhanced AI.

Product roadmap shared by Bryan Ma shows that Samsung plans to launch a redesigned Galaxy Watch 8 this year, and an AI-focused Galaxy Tab S11 series.

As usual, new Galaxy Watch and Galaxy Tab models will launch this year as well. We expect the new tablets by the end of the year, while the new smartwatches will be introduced around July.

Samsung’s product roadmap referenced “a new Galaxy Watch with an innovative design and enhanced health-related features,” which hints at subtle design tweaks and enhanced health features.

This year, Samsung is expected to unveil the Galaxy Watch 8 and Watch 8 Classic. The Classic model may replace the Watch Ultra this year, and we may see the Ultra 2 next year.

The company has also confirmed the launch of the Galaxy S25 Edge this quarter. The 2025 foldables will introduce a differentiated AI user experience, and XR products are also incoming.

Samsung confirms Galaxy S25 Edge launch; hypes next-gen AI on 2025 foldables, Galaxy Watch 8 and XR

Samsung praised the Galaxy S25 series’ strong sales, which boosted Q1 revenue at the quarterly earnings call. Samsung also discussed plans, including the Galaxy S25 Edge, 2025 foldables, Galaxy Watch, next-gen AI, and an XR device.

The company’s focus on AI-driven devices and ecosystem expansion signals an ambitious 2025. From the Galaxy S25 Edge to the Z7 series foldables, Galaxy Watch 8, and XR, Samsung is poised to lead in innovation this year.

The MX Business aims to maintain strong flagship sales in Q2 2025 with the Galaxy S25 Edge launch. This move counters weaker seasonal demand, building on the S25 line’s success with enhanced Galaxy AI capabilities.

In the second half (July 2025), the South Korean tech giant will strengthen its foldable smartphone lineup. The focus will be on delivering a differentiated AI user experience, making devices like the Galaxy Z Fold 7 and Flip 7 stand out.

Samsung will also introduce new ecosystem products, including the Galaxy Watch 8. Expect advanced AI and health monitoring features, like potential blood glucose tracking, more power-efficient displays, and enhancements to the user experience.

In addition, the company is exploring new segments with an XR device, set for a 2025 launch. Developed with Google and Qualcomm, it aims to integrate with the Galaxy ecosystem, boosting Samsung Health and connectivity.

Galaxy S25 boosted Samsung’s Q1

The Galaxy S25 series’ advanced AI features contributed to double-digit profitability. Lower component prices and improved cost management also played a key role, setting a solid foundation for future launches.

Galaxy phones, chips boost Samsung’s Q1 2025, but outlook remains cautious

Samsung Electronics started 2025 strong, with Galaxy S25 sales and premium chips driving record revenue in Q1. Yet, chip market hurdles and global trade concerns keep the company cautious about what lies ahead.

The company’s revenue reached KRW 79.14 trillion ($55.4 billion). Operating profit climbed to KRW 6.7 trillion, and net profit reached KRW 8.03 trillion, beating forecasts. Smartphones and R&D investments were key growth engines.

Key highlights

Samsung posted $55.4 billion in consolidated revenue, an all-time quarterly high, on the back of strong sales of flagship Galaxy S25 smartphones and high-value-added products.

Operating profit increased to KRW 6.7 trillion despite headwinds for the DS Division, which experienced a decrease in quarterly revenue.

MX and Networks Business

The Mobile eXperience (MX) and Networks businesses generated KRW 37 trillion in revenue and KRW 4.3 trillion in operating profit. The Galaxy S25, packed with Galaxy AI, delivered solid double-digit profits, helped by cost savings.

DS Division (Chips)

The Device Solutions (DS) Division, focused on chips, earned KRW 25.1 trillion in revenue and KRW 1.1 trillion in operating profit. Server DRAM and NAND sales grew, but HBM sales slipped due to export rules and HBM3E anticipation.

Samsung’s Q1 2025 shows its strength in phones and chips, but chip market issues and global uncertainties call for caution. With big R&D bets and AI-driven products, Samsung’s ready to grow if the outlook clears.