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Samsung sees impressive Galaxy Z Fold 3 and Flip 3 pre-orders

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Samsung Galaxy Z Fold 3

On August 11, Samsung uncovered its new Galaxy Z Fold 3 and Galaxy Z Flip 3 at a virtual launch conference. At the same time, the company has announced the pre-order period for these devices until August 23 and the shipments will begin from August 27 to the consumers.

According to the latest report, the new foldable smartphones are yet to reach customers but pre-order data indicate that the Korean tech giant is getting an impressive response in several regions. The report reveals that as of Sunday, the two devices are estimated to have received a total of 450,000 pre-orders.

Adding to this, the same source further claimed that the final Galaxy Z Fold 3 and Flip 3 pre-order quantity may reach at least 600,000 units. Moreover, if you include the sales of the phones without carrier branding, the figures may even reach 800,000 which is quite ahead of the Galaxy Z Fold 2’s 80,000 pre-bookings.

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Therefore, it’s looking like that the popularity of Galaxy Z Fold 3 and Galaxy Z Flip 3 is even higher than the latest models of Samsung’s Galaxy S series and Galaxy Note series. According to industry sources, Samsung’s foldable phone bookings are twice and 1.5 times that of the Galaxy S21 and Galaxy Note 20.

Galaxy Z Fold 3 and Z Flip 3 pre-booking

Statistics

The all-new Galaxy Z Fold 3 and Flip 3 are especially popular among young customers. According to the data shared by mobile operators, 49% of Galaxy Z Fold 3 bookings are customers in their 20s to 30s, and they also account for 57% of Galaxy Z Flip 3 bookings.

The strong pre-order data is conducive to Samsung’s strategy to promote foldable phones, defend its position as the world’s largest smartphone manufacturer, and respond to challenges from competitors such as China’s Xiaomi and OPPO/vivo.

James is the lead content creator on Sammy Fans and mostly works on Samsung's firmware section. His first phone was the Galaxy S4 and continues to get new S series devices. Most of the time, James tries to learn about new technologies and gadgets but he also sneaks a bit of free time to nearby rivers and nature.

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Samsung leads Q3 smartphone market, Huawei’s entry haunts Apple

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Samsung Galaxy S23 Ultra Z Fold 4 Beige

Samsung ranked first in market share in the global smartphone market in Q3, 2023. TrendForce report says that Samsung led the global Q3 smartphone market, recording a market share of 19.5%.

Overall production in the third quarter increased by 11.5% compared to the previous quarter to 60.1 million units. During the same period, Apple’s production increased by 17.9% to 49.5 million, thanks to iPhone 15.

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Third place was taken by Xiaomi (13.9%), followed by Oppo (12.6%) and Transion (8.6%). 6th place is Vivo (8%). Meanwhile, global smartphone production reached 308 million units, a 13% increase compared to the previous quarter and a 6.4% increase from the previous year.

Huawei’s re-entry into the flagship smartphone market targeting Apple has had a significant impact in China. Huawei is aiming to expand its high-end flagship series, focusing on the Chinese domestic market next year, so Apple “We plan to attack directly”.

Samsung Q3 2023 Smartphone Market TrendForce

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Underdog phone brand jumped 50%, Samsung and Apple lost ground

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Samsung 55th shareholders meeting

In Q3 2023, Samsung and Apple’s market share slightly declined, while an underdog Chinese phone brand appeared on the top 5 chart. In a recent development, Canalys published market research data for the third quarter, revealing Tanssion as the fifth best-seller globally.

According to the info, Samsung and Apple lead total sales with 20% and 17% market share, yet both have fallen from their 22% and 18% levels in 2022. However, Tanssion, the maker of Tecno, Itel, and Infinix phones, climbed from 6% global market share last year to 9% in 2023, a 50% jump.

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Apart from this, Xiaomi matched last year’s share only by “recovering” from a terrible first half of 2023. At the same time, OPPO has fallen steadily over the past two years, while fellow BBK brand vivo lost the top-5 slot it’s owned for years.

Overall, the global smartphone market underwent a slight drop of 1% in Q3 2023. Bolstered by regional recoveries and new product upgrade demand, the smartphone market recorded a double-digit sequential growth in Q3, ahead of the sales seasons.

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Samsung enjoyed 2023’s last victory over Apple?

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Samsung smartphone

Recently, research agency Counterpoint Research published their latest analysis. The report reveals that Samsung continued its leadership in the third quarter of 2023, while Apple remained in the second spot. However, both OEMs faced a decline of 1 percent year over year.

According to CR, slower consumer demand is the main factor in the dwindling sales. The market did see a slight 2 percent growth in Q3 compared to Q2, likely driven by last month’s iPhone 15 series launch. Samsung secured 20 percent market share, while Apple grabbed 16 percent sales.

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The Galaxy A-series was the key driver for the South Korean smartphone maker. Apple came in second with 16 percent of the market while Xiaomi rounded out the top three with its 12 percent share. Oppo (10 percent) and vivo (8 percent) were the remaining brands in the top five charts.

The newly released iPhone 15 series will help Apple score a lead over Samsung in the fourth quarter of the year. The results will arrive by early next year, and it’s expected that the US phone maker could surpass Samsung. Major camera upgrades and USB-C helped Apple register strong sales.

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