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Samsung announced ‘Powering Digital India’ initiative on completion of 25 successful years
Recently, Samsung has announced that the company is bringing another major update to its smart home platform – SmartThings. Samsung partnered with Google to bring the company’s portfolio of Nest products into SmartThings. It will be available on Google Nest products starting in January 2021.
And now, Samsung India largest and most trusted electronics company, today launched #PoweringDigitalIndia, a new vision for the country, through an exciting new citizenship program across the country, with renewed local research and development strategy and special focus.
With the new vision of #PoweringDigitalIndia has been unveiled as Samsung completing 25 successful years in the country and being a shining star in the manufacturing and growth story of India as well as a committed partner in this journey.
Also Read: Samsung and Google to allow SmartThings users to control Nest devices
Mr. Ken Kang said, “Samsung is committed to work with the Government of India and various state governments to realize their vision of nation-building, digital inclusion, digital empowerment and bridging of the digital divide through multiple initiatives in manufacturing, R&D, creation of jobs and entrepreneurship, responsible citizenship and transformational innovations,”.
To mark the occasion, Samsung India has launched a logo for the new vision:
- Vision for the Youth
- Refreshed R&D Strategy
- Leading Network Evolution
- New Initiatives in Manufacturing
Samsung launched the world’s largest mobile factory in Noida in 2018, with the aim of making India a global manufacturing hub. The factory was inaugurated by Prime Minister Narendra Modi. Strengthening its commitment to India, Samsung has set up the world’s largest mobile experience center at the Opera House in Bangalore.
Samsung matched Apple in smartphone customer satisfaction in America this year. The Americal Customer Satisfaction Index published its latest analysis. The report says Apple gained 1% in customer satisfaction, while Samsung gained 3%, tying the competition this year.
Samsung America achieved number 1 customer satisfaction among 5G mobile devices in the 2024 ACSI Survey. The Index is based on customer ratings of their own mobile devices and identifies the industry leaders they recognize for excellence in product and service quality.
“We’re proud that the ACSI results show how our customers recognize not only Samsung’s commitment to going above and beyond for them, but also the high quality of our mobile devices” said Mark Williams, Vice President of Customer Care at Samsung Electronics America.
Last year, Apple was the sole leader in the customer satisfaction index in America. Samsung’s share jumped by 3% this year, making it similar to Apple’s share of 82%. Both firms now stand on top, with keeping the same performance in the ASCI survey.
For the 2024 survey, ASCI randomly interviewed 12,414 consumers between April 2023 and March 2024. Besides Samsung, Motorola had the highest satisfaction increase. Google and Motorola tied for third with 77/100 with “All Others” earning an average score of 72.
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Samsung launched the “Made for Germany” promotion TV program for residents in Germany. The company will be opening new TV opportunities in the country on July 1st. Thanks to the abolition of ancillary costs, Tenants will be allowed to choose which TV provider they want to use.
Under the “Made for Germany” TV promo, Samsung will offer an attractive streaming service for free. By purchasing a high-quality promotional Samsung device, customers will get up to 24 months of free access to first-class live TV and streaming content.
Those who choose a promotional device by July 31 will receive Telekom’s streaming program with Magenta TV and in some cases even Netflix and Disney+, for up to 24 months free of charge on top, depending on the promotional model.
Curtains up for the “Made for Germany” promotional devices: The Samsung 98-inch devices, such as the QN990C2, Q80C3, and the 2023 and 2024 QN90C/D.
Those who choose the QN990C, Q80C, or QN90C/D will also receive the Magenta TV offer including Disney+ and Netflix free of charge for 24 months.
There are RTL+ Max and Sportworld for 12 months each, 12 rental films via Maxdome, HD+/Sat and waipu.tv for 6 months, and Zattoo and qobuz for 3 months.
Image: Samsung Newsroom
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IDC recently published its report on India’s various smartphone segments. In particular, the premium smartphone market in India witnessed Samsung’s storm in the first quarter of the year. Meanwhile, Apple managed to survive but the margin was negligible.
According to IDC, Apple’s share declined YoY to 45%, while Samsung was a close second with a 44% share. The Galaxy maker had just 16% market share in the premium smartphone segment a year back. This rapid growth stunned the iPhone’s lead in India.
IDC analysts ranged premium segment between cost $600<$800. Models costing between was 2% overall shipments and declined by 21% in unit terms. During the first three months of 2024, key models were the iPhone 13, Galaxy S23FE/S23, iPhone 12 and OnePlus12.
The report mentions that India’s smartphone market shipped 34 million units in 1Q24. The country’s smartphone market grew 11.5% year-over-year, the third consecutive quarter in terms of growth. However, the super-premium segment is still dominated by Apple iPhones.
“Several new launches across multiple price segments happened during the quarter, coupled with increased promotional activities, particularly around premium offerings. Brands continued their focus on microfinancing schemes to drive affordability. eTailers organized several sales events and offered discounts on models nearing their end-of-life (EOL), resulting in increased demand and lean inventory,” said Upasana Joshi, Senior Research Manager, Client Devices, IDC India.
Stay up-to-date on Samsung Galaxy, One UI & Tech Stuffs by following Sammy Fans on X/Twitter. You can also discover the latest news, polls, reviews, and new features for Samsung & Google Apps, Galaxy Phones, and the One UI/Android operating system.
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