Business
Apple in search of more chip suppliers along with Samsung
As we all know Samsung is undoubtedly an undefeated king in 3nm, and 5nm chip making, and trying for 2nm chip manufacturing as well. It has also recently announced its plan to build a new organic OLED Display. Samsung performs well in multiple stacks and is also providing iPhone-specific chips to Apple.
‘SAMMOBILE‘ revealed Bloomberg’s report saying that Apple is looking for different chip providers other than Samsung. Further, the report says that ” Although Samsung has revealed its plan to build a big semiconductor factory in the US. This move by Apple could present tough competition for Samsung.”
The report says Apple is talking to Chinese Chip manufacturer Yangtze Memory Technologies and started testing some flash memory. We all know Yangtze Memory Technologies is a Wuhan-based Company, which came into existence in 2016.
Apple to consider the Yangtze for entry-level devices?
Reports are claiming that the Yangtze has passed the Chip validation test and is in a queue to convince Apple for the Chipping consortium. Another player such as Tsinghua Unigroup is also set to finalize the deal with Apple. We are aware that the Yangtze Chips are a generation behind if compared with Samsung.
So according to us, Apple is considering joining the hands with multiple players in the league for proper stock supply. Maybe choosing Yangtze for its entry-level smartphones such as iPhone SE or Apple may be experiencing and experimenting to save some pennies after these devastating covid conditions.
We have seen market analysts and tech enthusiasts saying, that this move by Apple could affect the Samsung Chip Foundry which it is going to build in the US, but we don’t think this will happen, because Samsung has already had its strong customer presence globally.
However, Apple has some limited vicinity, along with a segmented customer base over the world. Until then we have to wait and watch for the next move by Samsung.
Samsung ranked first in market share in the global smartphone market in Q3, 2023. TrendForce report says that Samsung led the global Q3 smartphone market, recording a market share of 19.5%.
Overall production in the third quarter increased by 11.5% compared to the previous quarter to 60.1 million units. During the same period, Apple’s production increased by 17.9% to 49.5 million, thanks to iPhone 15.
Follow our socials → Google News | Telegram | X/Twitter | Facebook | WhatsApp
Third place was taken by Xiaomi (13.9%), followed by Oppo (12.6%) and Transion (8.6%). 6th place is Vivo (8%). Meanwhile, global smartphone production reached 308 million units, a 13% increase compared to the previous quarter and a 6.4% increase from the previous year.
Huawei’s re-entry into the flagship smartphone market targeting Apple has had a significant impact in China. Huawei is aiming to expand its high-end flagship series, focusing on the Chinese domestic market next year, so Apple “We plan to attack directly”.
// Source
In Q3 2023, Samsung and Apple’s market share slightly declined, while an underdog Chinese phone brand appeared on the top 5 chart. In a recent development, Canalys published market research data for the third quarter, revealing Tanssion as the fifth best-seller globally.
According to the info, Samsung and Apple lead total sales with 20% and 17% market share, yet both have fallen from their 22% and 18% levels in 2022. However, Tanssion, the maker of Tecno, Itel, and Infinix phones, climbed from 6% global market share last year to 9% in 2023, a 50% jump.
Follow our socials → Google News | Telegram | X/Twitter | Facebook | WhatsApp
Apart from this, Xiaomi matched last year’s share only by “recovering” from a terrible first half of 2023. At the same time, OPPO has fallen steadily over the past two years, while fellow BBK brand vivo lost the top-5 slot it’s owned for years.
Overall, the global smartphone market underwent a slight drop of 1% in Q3 2023. Bolstered by regional recoveries and new product upgrade demand, the smartphone market recorded a double-digit sequential growth in Q3, ahead of the sales seasons.
Recently, research agency Counterpoint Research published their latest analysis. The report reveals that Samsung continued its leadership in the third quarter of 2023, while Apple remained in the second spot. However, both OEMs faced a decline of 1 percent year over year.
According to CR, slower consumer demand is the main factor in the dwindling sales. The market did see a slight 2 percent growth in Q3 compared to Q2, likely driven by last month’s iPhone 15 series launch. Samsung secured 20 percent market share, while Apple grabbed 16 percent sales.
Follow our socials → Google News | Telegram | X/Twitter | Facebook | WhatsApp
The Galaxy A-series was the key driver for the South Korean smartphone maker. Apple came in second with 16 percent of the market while Xiaomi rounded out the top three with its 12 percent share. Oppo (10 percent) and vivo (8 percent) were the remaining brands in the top five charts.
The newly released iPhone 15 series will help Apple score a lead over Samsung in the fourth quarter of the year. The results will arrive by early next year, and it’s expected that the US phone maker could surpass Samsung. Major camera upgrades and USB-C helped Apple register strong sales.