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Samsung Galaxy Book 2 Pro 360 Snapdragon 8cx Gen 3 edition launched

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Highlights:

  • Samsung launches new model of Galaxy Book 2 Pro 360
  • It’s equipped with Snapdragon 8cx 3rd generation processor, Windows 11
  • The device boasts the highest performance and efficiency

Samsung announced the launch of a new model of ‘Galaxy Book 2 Pro 360’ laptop equipped with the latest Snapdragon 8cx Gen 3 processor. The device feels like a mobile PC with the highest level of performance, speed and efficiency as well as S Pen support and Super AMOLED display.

The company collaborated with Qualcomm to provide optimized performance for the hardware and software of Galaxy Book 2 Pro 360. The new edition of Samsung Galaxy Book 2 Pro 360 edition boasts the highest performance and efficiency, thanks to the Snapdragon 8cx Gen 3 Compute Platform.

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Adding to this, the device packs Qualcomm Adreno GPU, which brings up to 60% higher performance than the Snapdragon 8cx 2nd generation. It enables users to experience improved graphics and faster premium computing performance.

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United with the new chipset, Qualcomm FastConnect 6900 System technology supports multi-gigabit, fast and seamless Wi-Fi 6E connectivity. Moreover, it meets Microsoft’s “Secured-Cored PC” standard promising the highest level of security capabilities in Windows 11.

Additional Details

Galaxy Book 2 Pro 360’s 360-degree rotatable touch screen provides both laptop and tablet experience together. With a thickness of 11.5mm and a weight of only 1.04kg, portability is also maximized. It also has a generous battery life that allows up to 30 hours of video playback on a single charge.

Its S Pen support enhances work efficiency by enabling users to write down difficult-to-type content such as important lectures or meetings. Besides, it is easily and quickly linked with various Galaxy devices such as smartphones, tablets, and wearables, making everyday life smarter.

The device will be released on January 16, 2023, in Graphite color with a price tag of 1.89 million won (~ $1490) in South Korea.

James is the lead content creator on Sammy Fans and mostly works on Samsung's firmware section. His first phone was the Galaxy S4 and continues to get new S series devices. Most of the time, James tries to learn about new technologies and gadgets but he also sneaks a bit of free time to nearby rivers and nature.

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Google should thank Samsung: Wear OS will seize 27% market in 2024

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Counterpoint Research predicts Wear OS will lead 27% market share in 2024. The growth of Wear OS is highly powered by Samsung apart from Google and newcomers. Meanwhile, HarmonyOS is also growing in mainland China, expected to seize 61% market.

According to the report, Samsung, Google, OnePlus, OPPO, and Xiaomi will drive Wear OS volumes. In the global market, non-WatchOS shoppers prefer Wear OS, while HarmonyOS in China. Accordingly, the Wear OS share outside China will climb to 27% this year.

Samsung Galaxy Watch has a large share of the overall Wear OS market. Google is also expanding its footsteps in the segment, with the third iteration of Pixel Watch coming later this year. Rumor is that an affordable Pixel Watch 2a might also be introduced.

Don’t Miss | Roaring HarmonyOS watch growth is a potential threat to Samsung!

OnePlus recently launched its new Wear OS watch at premium pricing and long-lasting battery as a key selling point. Samsung is also expected to launch a new set of watches powered by Wear OS in the second half, pushing the growth momentum further.

Wear OS Market 2024

Image: Counterpoint Research

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Samsung kickstarts 2024 Paris Olympic and Paralympic campaign

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Samsung Paris Olympic

Samsung commences the “Open always wins” campaign given the 2024 Paris Olympic and Paralympic Games. Besides, the company announced the grand opening of its Olympic Rendezvous @ Samsung | Champs-Elysees 125 showcase.

The company’s ‘Open always wins’ message expresses its belief that openness enables new perspectives and infinite possibilities. As announced in January 2024, it will serve as the heart of its Paris 2024 Olympic and Paralympic programming.

Olympic rendezvous @ Samsung | Champs-Elysees 125

This showcase will take Olympic and Paralympic Games fans on an epic journey to Paris 2024 through iconic experiences. Participants will get to relive the biggest highlights of Games past with Galaxy and explore Samsung’s latest innovations like Galaxy AI.

Located at 125 Avenue des Champs-Élysées, Olympic Rendezvous @ Samsung will open its doors to the public on May 3 and run until October 31. It will be open to anyone who wants to immerse themselves in the Olympic and Paralympic Games Paris 2024.

Team Samsung Galaxy skateboarder

Samsung’s campaign launched today comes with ‘Open always wins’ to life through the stories of Team Samsung Galaxy skateboarder Aurélien Giraud (France), Para sprinter Johannes Floors (Germany), and breakdancer Sarah Bee (France).

Samsung Paris Olympic

Image: Samsung Newsroom

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Samsung preps 2nm GAA tech for mass production

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Samsung GAA Semiconductor

Samsung will reveal the third-gen GAA applied in the 2nm (SF2) process at the VLSI Symposium 2024 BusinessKorea reports. The company will likely commence mass production based on its next-gen (2nm) fabrication process next year.

High production costs and economic downturn benefitted TSMC in 3nm products. Apple’s latest chip is fabricated on a 3 nanometer process node, while the latest Snapdragon chips still utilize 4nm tech. Meanwhile, Samsung aims for third-gen GAA to apply in the 2nm process.

Well, Taiwan’s TSMC is also targeting GAA technology for 2nm products. Faster adoption and production are expected to push Samsung Foundry to gain clients. Competitive pricing would also benefit it bringing back consumers like Qualcomm for Snapdragon.

Samsung GAA

Samsung’s GAA is a next-gen transistor technology, which regulates and amplifies or switches off the flow of current within a semiconductor. It features a redesigned transistor architecture to overcome problems like current flow in smaller semiconductors to improve power efficiency.

Samsung GAA Semiconductor

Image: Samsung Semiconductor Newsroom

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