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Report: Samsung leads global smartphone market in August 2020

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By August 2020, Samsung was not only the largest smartphone brand in the world but also able to expand the gap with Chines-based Huawei technologies. Samsung has increased its market share in India and the US, according to the latest figures from market analyst Counterpoint Research.

The South Korean tech giant had a 22% share of the global smartphone market last month. Industry tracker Counterpoint Research beat Huawei by 16%.

Read More- Report: Samsung’s market share improved in South Korea by 3% in Q2 2020

As per Counterpoint Research, Apple ranked third with a 12% share, followed by China’s brand Xiaomi corporation with an 11 percent share in August. Samsung’s market share in India has increased as anti-China sentiment has grown.

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Counterpoint Research says U.S. sanctions against Huawei, which bans the supply of US equipment, software, and design-made to a Chinese company without Washington’s permission, could move up the global smartphone market and provide better opportunities for other brands.

Kang Min-Soo, an analyst at Counterpoint Research, said, “For Samsung, it will be a good opportunity to raise its smartphone market share, especially in Europe, where the company has been competing fiercely with Huawei in various price bands.

 

Hey, Camila is here! From the very beginning, I love using Samsung phones like a die-hard fan. Apart from detailing One UI features for readers, I love exploring different apps of the Samsung ecosystem with a cup of tea!

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Google should thank Samsung: Wear OS will seize 27% market in 2024

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Wear OS 4 TTS

Counterpoint Research predicts Wear OS will lead 27% market share in 2024. The growth of Wear OS is highly powered by Samsung apart from Google and newcomers. Meanwhile, HarmonyOS is also growing in mainland China, expected to seize 61% market.

According to the report, Samsung, Google, OnePlus, OPPO, and Xiaomi will drive Wear OS volumes. In the global market, non-WatchOS shoppers prefer Wear OS, while HarmonyOS in China. Accordingly, the Wear OS share outside China will climb to 27% this year.

Samsung Galaxy Watch has a large share of the overall Wear OS market. Google is also expanding its footsteps in the segment, with the third iteration of Pixel Watch coming later this year. Rumor is that an affordable Pixel Watch 2a might also be introduced.

Don’t Miss | Roaring HarmonyOS watch growth is a potential threat to Samsung!

OnePlus recently launched its new Wear OS watch at premium pricing and long-lasting battery as a key selling point. Samsung is also expected to launch a new set of watches powered by Wear OS in the second half, pushing the growth momentum further.

Wear OS Market 2024

Image: Counterpoint Research

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Samsung kickstarts 2024 Paris Olympic and Paralympic campaign

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Samsung Paris Olympic

Samsung commences the “Open always wins” campaign given the 2024 Paris Olympic and Paralympic Games. Besides, the company announced the grand opening of its Olympic Rendezvous @ Samsung | Champs-Elysees 125 showcase.

The company’s ‘Open always wins’ message expresses its belief that openness enables new perspectives and infinite possibilities. As announced in January 2024, it will serve as the heart of its Paris 2024 Olympic and Paralympic programming.

Olympic rendezvous @ Samsung | Champs-Elysees 125

This showcase will take Olympic and Paralympic Games fans on an epic journey to Paris 2024 through iconic experiences. Participants will get to relive the biggest highlights of Games past with Galaxy and explore Samsung’s latest innovations like Galaxy AI.

Located at 125 Avenue des Champs-Élysées, Olympic Rendezvous @ Samsung will open its doors to the public on May 3 and run until October 31. It will be open to anyone who wants to immerse themselves in the Olympic and Paralympic Games Paris 2024.

Team Samsung Galaxy skateboarder

Samsung’s campaign launched today comes with ‘Open always wins’ to life through the stories of Team Samsung Galaxy skateboarder Aurélien Giraud (France), Para sprinter Johannes Floors (Germany), and breakdancer Sarah Bee (France).

Samsung Paris Olympic

Image: Samsung Newsroom

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Samsung preps 2nm GAA tech for mass production

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Samsung GAA Semiconductor

Samsung will reveal the third-gen GAA applied in the 2nm (SF2) process at the VLSI Symposium 2024 BusinessKorea reports. The company will likely commence mass production based on its next-gen (2nm) fabrication process next year.

High production costs and economic downturn benefitted TSMC in 3nm products. Apple’s latest chip is fabricated on a 3 nanometer process node, while the latest Snapdragon chips still utilize 4nm tech. Meanwhile, Samsung aims for third-gen GAA to apply in the 2nm process.

Well, Taiwan’s TSMC is also targeting GAA technology for 2nm products. Faster adoption and production are expected to push Samsung Foundry to gain clients. Competitive pricing would also benefit it bringing back consumers like Qualcomm for Snapdragon.

Samsung GAA

Samsung’s GAA is a next-gen transistor technology, which regulates and amplifies or switches off the flow of current within a semiconductor. It features a redesigned transistor architecture to overcome problems like current flow in smaller semiconductors to improve power efficiency.

Samsung GAA Semiconductor

Image: Samsung Semiconductor Newsroom

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