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Samsung installs crazy ads that you can’t see without an S23 Ultra
Advertisement is the way companies promote their newly released products to attract consumers. Samsung has a strong plus in promotions, which comes as an epic thing each time. In a recent development, Samsung installed crazy ads to reiterate the camera capabilities of the S23 Ultra.
Samsung Electronics installed crazy small outdoor ads that can only be seen using the 100x zoom function of the Galaxy S23 Ultra camera. Later, it proceeds with the “Galaxy Calendar” project for a month from April 8th to May 7, 2023.
The South Korean tech giant is holding a special event in its home ground. Through this, customers can experience the latest Galaxy S23 Ultra flagship’s innovative camera function more interestingly.
“Galaxy Power Table” is a name created by combining the “Galaxy” brand and “sight test chart,” and it wittily captures the excellence of Galaxy’s differentiated camera function.
For this project, the company has installed ultra-small outdoor advertisements about half the size of A4 on the exterior walls or rooftops of 10 Samsung Stores, as a customer engagement event.
Customers who want to participate use the “space zoom” of their Galaxy S23 Ultra (or S22 Ultra, S21 Ultra, S20 Ultra) to shoot outdoor advertisements that are difficult to watch visually and post the image on their personal Instagram with the hashtag #GalaxyCalendar.
- Samsung Elec’s – Instagram Account
Samsung plans to present abundant prizes such as the Galaxy S23 Ultra and Galaxy Buds2 Pro through a lottery for customers participating in the event. Also, the company is launching a new ‘ Social X Project ‘ to communicate more intimately with customers who value new experiences.
“X” means to induce consumers’ voluntary participation through an “experimental” method that is not confined to a frame, and through this, the influence spreads in an “exponential” way.
Starting with ‘ Galaxy Calendar ‘, the first project of Social X, Samsung plans to continuously discover new ideas and strengthen communication with Galaxy customers. Hopefully, the Social X project will contribute to more intimate communication with customers who enjoy new and unique experiences.
Apple expanded its Nano-texture Glass to a touch-based device for the first time. The latest iPad Pro comes with Apple’s anti-reflective display technology, hinting at a potential debut with the iPhone 17 Pro Max this year.
Samsung partnered with Corning to debut an anti-reflective display with Galaxy S24 Ultra. The advanced display glass technology makes the S24 Ultra stand apart from its rivals, thanks to its anti-glare screen, which is durable too.
Previously, Apple used the nano-texture glass on the Pro Display XDR, iMac, and Studio Display. Debut with the latest iPad Pro makes us speculate that it could be expanded further to iPhone models this year.
The company developed it for users who work in high-end, color-managed workflows, or challenging lighting conditions. It maintains image quality and contrast alongside scattering ambient light for reduced glare.
MacRumors report that Apple consumers willing to purchase iPad Pro with an anti-reflective screen can get it with 1TB and 2TB models for an additional cost of $100, bringing the 11″ model’s price to $1,699 or $2,099.
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Samsung Galaxy S24 Ultra is the world’s best-selling Android phone. Counterpoint Research published a new report, revealing the share of Global Top-10 Best-selling smartphones in Q1 2024.
Apple’s iPhone 15 Pro Max tagged as the world’s best-selling smartphone in the first quarter. Second, third, and fourth ranks were also seized by Apple handsets: iPhone 15, iPhone 15 Pro, and iPhone 14, respectively.
Samsung’s Galaxy S24 Ultra is the fifth most-selling smartphone in the first quarter of 2024. It makes the S24 Ultra the world’s best-selling phone from the Android portfolio as other above rankers powered by iOS.
The Galaxy S24 Ultra secured 1.9% of the market share despite the shipments were started in late January. Beyond that, Samsung’s Galaxy A15 5G and Galaxy A54 smartphones ranked sixth and seventh best-selling phones.
Apple and Samsung dominated the top-10 best-selling smartphones list for Q1 2024. Notably, the Pro Max variant achieved the top position for the first time in Apple’s non-seasonal quarter.
On the other hand, Samsung’s Galaxy S24 series secured two spots in the top 10 for Q1 2024, with its Ultra variant ranking fifth and the base variant coming in ninth.
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Samsung announced Clash of Commuters on Fortnite in Australia. This new experience features Australian icons from the humble Bin Chicken to a Sydney train to let gamers play a uniquely Australian and public transport-inspired map in Fortnite Creative.
Players can also win Samsung swag IRL by participating in the Clash of Commuters until May 30. To be a winner, gamers have to defend an Aussie public bus across 5 checkpoints as it meanders through a dystopian commute, complete with bin chickens, servos, and caffeine-starved commuters.
Samsung’s new Clash of Commuters map enables players to experience an all-new Fortnite Creative island. It also allows them to defend the very thing that they commonly game on. Pay attention, 44% of Aussie gamers admit they game while commuting to pass the time.
Activation opening times:
- Parramatta Square, NSW: 4 to 8 May, 11am to 7pm daily
- Southern Cross Station, VIC: 11 May to 15 May, 11am to 7pm daily
Image: Samsung
The player who completes all five rounds of the Clash of Commuters campaign in the shortest amount of time (The Shortest Haul) will be eligible to win a Samsung gaming pack worth over $8,000, which includes a 55” OLED TV, Odyssey OLED G9 Monitor, Galaxy S24 Ultra and Galaxy Buds2 Pro.
There will also be additional prize packs for the fastest player to complete the campaign on a mobile device (The Ultimate On-The-Go Gamer), the most side quest phones acquired (Seat Scavenger), as well as four winners drawn at random from all completed time submissions (Regular Riders).
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