Samsung reclaimed its top spot in the global smartphone market, beating Apple and iPhone 14 fever with the help of the newly launched Galaxy S23 series. A new report suggests that the company jumped to the top in the worldwide market, beating its biggest rival which surpassed it in Q4, 2022.

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According to Counterpoint Research, beating Apple, Samsung accounted for 21.1 percent of the global market with a 3.5 percent point increase from the previous month in February, courtesy of the Galaxy S23 series. The iPhone maker posted a market share of 20.2 percent, with a decrease of 0.7 percent.

The worldwide smartphone market sales totaled 89.57 million units in February 2023, down 10 percent from the previous month and down 15 percent year over year, leading to a drop in sales compared to the same period of last year.

Apart from the first and second spots grabbed by Samsung and Apple, respectively, three Chinese phone makers maintained their conventional ranks including Xiaomi in third with 11.5 percent share, Oppo in fourth with 8.9 percent share, and Vivo in fifth with 8.2 percent share.

In the United States, 9.43 million units were sold, posting a decrease of 6 percent from January and a year-on-year drop of 4 percent. Europe posted 12.27 million units in sales as they slid by 2 percent from January and 22 percent from a year earlier.

The Indian smartphone market saw 10.08 million units sold in January, which resulted in a month-on-month drop of 4 percent and a year-on-year drop of 18 percent.

The effects of China’s reopening, which gave smartphone makers a lot of anticipation, were weak. In February 2023, 21.39 million smartphones were sold in the Chinese market, down 10 percent from the previous year and 28 percent from the previous month.

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Samsung Message Guard is currently limited to the Galaxy S23 series, while our sources told us that this feature is under preparation for older Galaxy devices and will work across third-party messaging apps other than Samsung Messages and Messages by Google apps.

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Currently, the Samsung Message Guard feature works on just Samsung Messages and Messages by Google apps on the Galaxy S23 devices, without the ability to work across third-party messaging applications. As the company begins preparation, several older Galaxy users will get it before 2023 ends.

To make it happen, the company is closely working with prominent social media platforms to let Samsung Message Guard keep your phone’s messaging apps protected from zero-click exploits. Firmware updates will add support on compatible devices, while app updates will make it accessible.

As of now, our sources lack information about eligible devices for the feature, but we will keep you updated as soon as any new and authentic input arrives. Several Galaxy devices are running Android 13-based One UI 5.1, which should be eligible for the Message Guard feature.

Thanks to the award-winning Samsung Knox, Galaxy smartphones and tablets already feature industry-leading security and privacy protections across the user interface. The Knox suite introduces end-to-end protection across every layer of hardware and software, as well as real-time threat detection.

During the Galaxy Unpacked, the company revealed that Samsung Message Guard is an advanced “sandbox,” or a kind of virtual quarantine.

When an image file arrives, it is trapped and isolated from the rest of the device. This prevents malicious code from accessing your phone’s files or interacting with its operating system.

Samsung Message Guard checks the file bit by bit and processes it in a controlled environment to ensure it cannot infect the rest of your device.

Samsung today announced that it’s operating Galaxy Studio event at Gwanghwa, Shine with the help of Galaxy S23 Ultra to attract the 2030 Busan World Expo. This interactive event is running at Gwanghwamun Square and is scheduled to last until April 3rd.

At this event held to coincide with the visit of the BIE inspection team, Samsung allowed visitors to experience the meaning of the “expo” while enjoying the latest smartphone technology with the Galaxy S23 Ultra such as playing games and capturing stunning photos.

“Galaxy Studio is organized to look at the charm of the Galaxy S23 series.”

Visitors can take vivid pictures with the UHD camera and Nightography feature of the Galaxy S23 Ultra at the photo zone illuminated by neon signs on the streets of Busan at night. It also lets you enjoy instant photography with selfies in various moods at the Galaxy S23 photo booth.

Through the eco-friendly materials used in Samsung Galaxy S23 Ultra and the sustainability exhibition zone that shares Galaxy’s sustainability philosophy, you can once again think about the meaning of the subtitle keywords of the 2030 Busan World Expo, climate, environment, and technology.

Meanwhile, the Korean tech giant is participating in various activities by participating in the Busan World Expo private bid committee, promoting the competitiveness of Busan at major events at home and abroad, and introducing expo cheering advertisements at famous landmarks.

Since July of last year, the company has been running advertisements to support the expo at Samsung Stores across the country, including Busan.

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