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Samsung’s outstanding and unbeaten performance in Q1 2022

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Samsung 55th shareholders meeting

We are here with something new on Samsung, and SK Hynix in the forecast along with reports of robust earnings forecast in the first quarter. Both the world leaders have achieved this despite the hike in raw material prices and its continuous short supply.

According to ‘YONHAP’, the Korean media, Samsung is estimated to collect 13.89 trillion won ( 11.3 Billon US dollars ) in operating profits in the first quarter that’s ending March 31, up 38.64 percent from a year ago, while SK Hynix is expected to collect 3.1 trillion won, up 137.08 percent. They got this news from the local market broking firm.

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Further revealed some more forecasted data about both the companies, that Samsung’s first-quarter sales are forecasted to come in at 75.2 trillion won, exceeding 70 trillion won for the third consecutive quarter. It is up 15.02 percent from last year.

The other competitor SK Hynix is expected to post 11.5 trillion won in Q1 sales, and mark up to 36.36 percent from the same time last year and crossing with 10 trillion won for the first time. Let us not forget that the forecast for both the companies came in a devastating external business condition due to all the ranging and volatile raw material cost due to Russia-Ukraine War, which has also disrupted the supply chain globally.

One more interesting fact is that Ukraine is a supplier of purified neon gas globally, which is used for semiconductor substrate itching and circuit designing to produce silicon chips. Last time also when the Russia-Ukraine war took place in 2014, there was a great price of 600% in neon. This could also be one of the fine reasons for the shortage.

Anyways, this time also Chinese neon suppliers will be making greater profits if this war extends. At a recent annual shareholders meeting, Samsung Electronics co-CEO Kyung Kye-Hyun said, “We have gradually improved and stabilized the process, although it took time to ramp up capacity due to its complexity.”

Hey, Camila is here! From the very beginning, I love using Samsung phones like a die-hard fan. Apart from detailing One UI features for readers, I love exploring different apps of the Samsung ecosystem with a cup of tea!

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Samsung leads Q3 smartphone market, Huawei’s entry haunts Apple

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Samsung Galaxy S23 Ultra Z Fold 4 Beige

Samsung ranked first in market share in the global smartphone market in Q3, 2023. TrendForce report says that Samsung led the global Q3 smartphone market, recording a market share of 19.5%.

Overall production in the third quarter increased by 11.5% compared to the previous quarter to 60.1 million units. During the same period, Apple’s production increased by 17.9% to 49.5 million, thanks to iPhone 15.

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Third place was taken by Xiaomi (13.9%), followed by Oppo (12.6%) and Transion (8.6%). 6th place is Vivo (8%). Meanwhile, global smartphone production reached 308 million units, a 13% increase compared to the previous quarter and a 6.4% increase from the previous year.

Huawei’s re-entry into the flagship smartphone market targeting Apple has had a significant impact in China. Huawei is aiming to expand its high-end flagship series, focusing on the Chinese domestic market next year, so Apple “We plan to attack directly”.

Samsung Q3 2023 Smartphone Market TrendForce

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Underdog phone brand jumped 50%, Samsung and Apple lost ground

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In Q3 2023, Samsung and Apple’s market share slightly declined, while an underdog Chinese phone brand appeared on the top 5 chart. In a recent development, Canalys published market research data for the third quarter, revealing Tanssion as the fifth best-seller globally.

According to the info, Samsung and Apple lead total sales with 20% and 17% market share, yet both have fallen from their 22% and 18% levels in 2022. However, Tanssion, the maker of Tecno, Itel, and Infinix phones, climbed from 6% global market share last year to 9% in 2023, a 50% jump.

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Apart from this, Xiaomi matched last year’s share only by “recovering” from a terrible first half of 2023. At the same time, OPPO has fallen steadily over the past two years, while fellow BBK brand vivo lost the top-5 slot it’s owned for years.

Overall, the global smartphone market underwent a slight drop of 1% in Q3 2023. Bolstered by regional recoveries and new product upgrade demand, the smartphone market recorded a double-digit sequential growth in Q3, ahead of the sales seasons.

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Samsung enjoyed 2023’s last victory over Apple?

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Recently, research agency Counterpoint Research published their latest analysis. The report reveals that Samsung continued its leadership in the third quarter of 2023, while Apple remained in the second spot. However, both OEMs faced a decline of 1 percent year over year.

According to CR, slower consumer demand is the main factor in the dwindling sales. The market did see a slight 2 percent growth in Q3 compared to Q2, likely driven by last month’s iPhone 15 series launch. Samsung secured 20 percent market share, while Apple grabbed 16 percent sales.

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The Galaxy A-series was the key driver for the South Korean smartphone maker. Apple came in second with 16 percent of the market while Xiaomi rounded out the top three with its 12 percent share. Oppo (10 percent) and vivo (8 percent) were the remaining brands in the top five charts.

The newly released iPhone 15 series will help Apple score a lead over Samsung in the fourth quarter of the year. The results will arrive by early next year, and it’s expected that the US phone maker could surpass Samsung. Major camera upgrades and USB-C helped Apple register strong sales.

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