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Samsung is the global smartphone market leader, says Canalys Q2 2021 report
On July 29, famous market research agency Canalys released a report on the global smartphone market for the second quarter of 2021. The report shows that global smartphone shipments were around 316 million units in this quarter, which is 9% less than the previous quarter.
Speaking about Samsung, the company was the largest mobile phone manufacturer in the second quarter with shipments of 58 million units, an increase of 8% year-on-year, and a market share of 18%.
On the other hand, Xiaomi ranked second with shipments of 52.8 million units, an increase of 83% year-on-year. It’s note worthy that the Chinese phone maker grabbed the 2nd rank for the first time.
Apple slipped on third spot with 45.7 million unit shipments, just 1% year-on-year growth by securing 14% of the global smartphone market share.
However, the US tech giant’s mobile phone shipments have not increased significantly, but the substantial increase in its average selling price has led to a significant increase in revenue as the sales of iPhone 12 Pro models accounted for 37% that is much higher than the 17% of the iPhone 11.
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Apart from this, Chinese phone makers such as Oppo and Vivo ranked fourth and fifth in terms of shipments during the second quarter of 2021, at the same time, both of the OEMs exceeded 30 million units.
It’s reported that the stocks of smartphone channel vendors in some regions are very low, and some vendors have also cancelled sales incentives to avoid shortage of mobile phones. However, it’s expected that this year’s global smartphone market shipments will increase by 12%.
Samsung’s executive chairman Jay Y. Lee (Lee Jae-yong in Korean) topped the Forbes 2024 Richest Korean list for the first time. On April 17, Forbes revealed that the Samsung boss is the richest in South Korea, with his assets increasing by $3.5 billion, bringing his total net worth to $11.5 billion.
Thanks to a rise in Samsung’s stocks, Samsung’s Lee jumped to the top of the Forbes 2024 Richest Korean list. Notably, the company’s stocks significantly hiked after the revelation that it’s developing high-bandwidth memory chips used in AI computing for NVIDIA.
Forbes 2023 Richest Korean, Kim Byung-ju, slipped to second this year with assets worth $9.7 billion. The third place went to Seo Jung-jin, honorary chairman of Celltrion, with assets of $7.5 billion.
Cho Jung-ho, chairman of Meritz Financial Group, ranked fourth with $6.2 billion, and Chung Mong-koo, honorary chairman of Hyundai Motor Group, was fifth with $4.6 billion.
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Samsung established an AI chip design-dedicated Advanced Processor Lab in Silicon Valley, US. Formerly known as the Advanced Institute of Technology, Samsung’s SAIT is said to have formed the new Lab to strengthen its AI chip R&D in the US.
BusinessKorea reports that the new Samsung Advanced Processor Lab to focus on developing next-gen AI semiconductor design assets in the US. The assets are said to be focused on the RISC-V area, which serves as a foundational design asset for semiconductor chip design.
Samsung’s initiative with RISC-V is interpreted as a move towards technological independence. Therefore, the company is expanding its R&D organization in Silicon Valley, aiming to enhance design capabilities to disrupt the market currently dominated by NVIDIA.
Amid the booming AI era, the market of advanced semiconductors is also expanding. Samsung has completed the development of its Mach-1 AI semiconductor and supplied prototypes to global firms including Korea’s Naver. The company has also started the development of Mach-2.
Under the CHIPS Act, Samsung received huge subsidies to boost investment in the US. It’s worth noting that the Biden govt awarded a 12% subsidy of Samsung’s total investment, which is significantly higher than Intel and TSMC’s subsidy.
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Samsung’s first 3nm Exynos 2500 chip could outpace Snapdragon 8 Gen 4 in power efficiency. Both chipsets will power the next-gen Galaxy flagships, scheduled for an early 2025 launch. Recent input suggests that Exynos is returning as a tough rival to Snapdragon.
The Exynos 2500 will be made on Samsung’s 2nd-gen 3nm process technology. The S24’s Exynos 2400 chipset impressed the industry with significant improvements over its predecessor. The company appears to be leveling up the game next year.
Thanks to the cutting-edge process node, Samsung’s next Exynos could finally surpass its Snapdragon counterpart in power efficiency. The company may utilize its advanced FOWLP in the Exynos 2500 to make it run at higher clock speeds at the same power consumption level.
Qualcomm is facing power efficiency concerns with its recent Snapdragon chips. Due to reduced efficiency, phone makers are forced to bring up to 5000mAh battery. Samsung apparently seized this opportunity to bring back its in-house Exynos back to the contest.
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