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Samsung has recently announced that the CEO of the Display unit, Joo-seon Choi, will show differentiated OLED leadership by revealing next-generation technologies such as “S-foldable”, Slidable, and UPC (under panel/display camera) and 17-inch foldable display at the world’s largest display specific event.

For those unaware, SID is the world’s largest display event where display manufacturers introduce their new technologies and products. The companies also publish research papers on the newly launched products at the event. Due to the Covid-19 pandemic, the SID 2021 will be conducted online from May 17 to May 21.

The South Korean display maker officially stated that it will join the ‘Display Week 2021’ exhibition hosted by the World Information Display Society (SID). The company has also opened a virtual exhibition hall under the theme of ‘Better life thru Samsung OLED’ to unveil its next-generation OLED products.

At the event, Samsung Display will uncover several most anticipated display technologies during the keynote lecture by President Joo-sun Choi and a speech by President Seong-cheol Kim of Carl Ferdinand Brown Award. They are scheduled to meet with visitors with rich content such as.

Futuristic Displays

Samsung Display will launch next-generation OLED technologies such as “S-foldable”, Slidable, and UPC (under panel/display camera) and 17-inch foldable display, which will change our daily lives in the near future.

  • S-foldable

Samsung’s “S-foldable” is a multi-foldable display that can be folded twice inside and outside that can confirm the world’s best OLED technology. When the screen is opened to the maximum, the size is 7.2 inches, and it is a concept that can be used as a smartphone when folded twice and like a tablet when fully opened.

Samsung S-foldable OLED

  • Slidable

“Slidable” display is one of the long-anticipated technology that offers a large screen similar to a tablet when folded in a 4:3 ratio and a monitor when unfolded. In the case of expanding the screen, multitasking or large-screen video and content enjoyment are possible. At the same time, it is usually portable and easy to use.

Samsung Slidable OLED

  • 17-inch Foldable OLED

It is a 17-inch product that provides a large screen similar to a tablet when folded in a 4:3 ratio and a monitor when unfolded. It is a differentiated foldable product that allows you to enjoy a large screen on a PC monitor while enhancing portability (Carrying Small Seeing Big).

Samsung 17-inch Foldable OLED

  • UPC (Under Panel Camera)

The under-display camera smartphone is one of the most awaited products for Samsung fans and their expectations will soon be fulfilled as the company has officially launched its self-developed technology to hide the selfie camera from the display, and Samsung named it as “Under Panel Camera”.

It is a full-screen technology that minimizes the bezel and maximizes the screen by mounting the front camera on the bezel part of the existing IT device under the panel and secures camera functions by increasing the transmittance of the panel part where the camera module is located. However, the UPC panel is currently introduced for laptops.

Samsung Under Panel Camera OLED

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James is the lead content creator on Sammy Fans and mostly works on Samsung's firmware section. His first phone was the Galaxy S4 and continues to get new S series devices. Most of the time, James tries to learn about new technologies and gadgets but he also sneaks a bit of free time to nearby rivers and nature.

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9 Samsung Galaxy devices will get Circle to Search feature this week

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Samsung devices Circle to search feature

Samsung‘s Galaxy S24 series introduced the Google-powered Circle to Search feature, which is now set to expand to more Galaxy devices with the One UI 6.1 update. The Circle to Search feature expansion has been officially confirmed for more Google Pixel and Samsung Galaxy models.

Google and Alphabet CEO Sundar Pichai announced that Circle to Search will be available on more Pixel and Samsung Galaxy devices this week. He also noted that this feature would allow users to translate text on their screen without switching between applications.

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One UI 6.1 update will bring the Circle to Search feature to nine Samsung devices, including the Galaxy S23, Galaxy S23 FE, Galaxy S23 Plus, Galaxy S23 Ultra, Galaxy Z Flip 5, Galaxy Z Fold 5, Galaxy Tab S9, Galaxy Tab S9 Plus, and Galaxy Tab S9 Ultra.

Following the Pixel 8 and Pixel 7 series, this feature is also now scheduled to be released for the Pixel 6 series, Pixel Fold, and Pixel Tablet starting this week.

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Samsung’s Bespoke AI Combo shines in outdoor ads at Korea’s major landmarks

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Samsung Bespoke AI Combo

Samsung is enhancing its presence with the ‘Bespoke AI Combo’ through outdoor advertisements at major landmarks across Korea. The advertisement highlights the product’s efficiency, showcasing its ability to wash and dry clothes swiftly using AI technology.

Since the 8th of March, the campaign has reached 20 significant locations, leading to outstanding sales of over 1,000 units in just three days and a total of 3,000 units in 12 days.

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The company has showcased the ‘Bespoke AI Combo’ at prominent locations in Korea including Yeouido The Hyundai Seoul, Seoul COEX, Seoul Famille Station, Gangnam Station, Starfield Suwon, Busan Shinsegae Department Store Centum City Branch, and Shinsegae Department Store Daegu Branch.

Samsung is set to expand its marketing efforts for the ‘Bespoke AI Combo’ with a TV advertisement scheduled for the 23rd, complementing its existing outdoor campaign.

Furthermore, this year, Samsung continues to advance its AI home appliance line, introducing products like the Bespoke Jet AI and Bespoke Grande AI, strengthening its position as a leader in AI-powered home appliances.

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Apple faces US DOJ lawsuit over alleged iPhone monopoly

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Apple US DOJ iphone monopoly

The US Department of Justice (DOJ) has filed a lawsuit against tech giant Apple, accusing the company of maintaining an illegal monopoly in the smartphone market. The DOJ accuses Apple of violating the Sherman Antitrust Act.

The suit claims Apple has restricted third-party app growth, limited cloud and game-streaming services, forced continued iPhone purchases for messaging, diminished non-Apple smartwatch functionality, and prevented third-party digital wallet use.

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In a press conference, US Attorney General Merrick Garland highlighted issues such as the App Store’s fee system, degraded third-party accessory experiences, and relies heavily on Messages. The case, backed by 16 state Attorneys General, could have significant implications for Apple’s business practices and the broader tech industry.

The US DOJ said in a release about the suit:

Apple exercises its monopoly power to extract more money from consumers, developers, content creators, artists, publishers, small businesses, and merchants, among others.”

Apple US DOJ iphone monopoly

Apple also responded by defending its innovation and user-focused approach, warning that the lawsuit could hinder its ability to deliver the seamless technology integration users expect. Check the entire response of Apple below.

At Apple, we innovate every day to make technology people love — designing products that work seamlessly together, protect people’s privacy and security, and create a magical experience for our users. This lawsuit threatens who we are and the principles that set Apple products apart in fiercely competitive markets.

If successful, it would hinder our ability to create the kind of technology people expect from Apple — where hardware, software, and services intersect. It would also set a dangerous precedent, empowering the government to take a heavy hand in designing people’s technology. We believe this lawsuit is wrong on the facts and the law, and we will vigorously defend against it.”

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