Xiaomi tops, Samsung remains on 2nd with 52% YoY growth in the Indian smartphone market in Q1 2021
Samsung maintained its second spot in the Indian market in terms of smartphone shipments. The company secured a remarkable 52% year-on-year growth, many thanks to the budget Galaxy M02 series and various entry-level phones, reports IDC.
Aside from this, the South Korean tech giant launched its new Galaxy A series smartphones including the Galaxy A32, Galaxy A52, Galaxy A72 as well as the Galaxy M12 from the M lineup, which gained a significant response from Indian consumers.
Furthermore, Samsung introduced its latest flagship Galaxy S21 series earlier than the routine launch period. Last year, the company had aggressively promoted its products through online platforms. Meanwhile, it has changed its strategy this year and attempted to gain share offline.
Samsung has offered its online exclusive F series through offline channels and is now launching new products through both channels. Inspired by the Galaxy S21 series and other flagship products, Samsung’s online portal has fared well and increased its contribution to Samsung’s channels.
Top 5 smartphone brands in the Indian market in Q1 2021
- Xiaomi – 4% YoY growth
- Samsung – 52% YoY growth
- vivo – 16% YoY
- realme – declined 4% YoY
- OPPO – grew 12% YoY
This brand grew 558% YoY!
Apart from the top 5 brands, former Xiaomi sub-brand POCO was the fastest-growing smartphone maker in the Indian market in the first quarter of this year. POCO registered a record 558% YoY growth because of the strong demand for POCO M3 and POCO X3 Pro.
Market Summary:
- Xiaomi
Inspired by the Redmi 9 series, Xiaomi retained the top spot in the Indian smartphone market in the first quarter of 2021 with an annual growth of 4%. Surprisingly, the Mi 10i 5G performed strongly in the mid-range segment.
- Samsung
Samsung is still the second-largest brand of smartphone shipments in India, with a 52% year-on-year growth, thanks to a focus on the budget segment and the launch of the newly launched M02 series and many other products.
- vivo
In the first quarter of 2021, Vivo grew by 16% year-over-year and maintained its third position. With the improvement in the status of COVID-19 and the resumption of offline channels in the first quarter of 2021, Vivo continues to be the leading smartphone player in the offline sector.
- realme
Realme fell 4% year-on-year in the first quarter of 2021, but managed to maintain its fourth position in the market. Besides, the Narzo 30 Pro was the cheapest 5G smartphone in the country during the same quarter.
- OPPO
OPPO grew 12% year-over-year in the first quarter of 2021 and has an 11% market share. The company will debut 5G in the first quarter of 2021, and its OPPO Reno 5 Pro 5G has a 3% market share in 5G smartphone shipments to India.
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Samsung has just announced the Galaxy A16 5G smartphone. This phone is making waves of excitement among users as it is the first budget smartphone to promise six years of Android updates and security patches.
If you buy the Samsung Galaxy A16 5G, you can expect software improvements until October 2030. For a phone priced under $200, this is a remarkable thing.
Now, not only Galaxy flagship users can enjoy the latest features and improvements as Samsung Galaxy A16 has been launched. 6 years of updates keep the Galaxy A16 phone secure and up-to-date with the latest features.
Most budget phones only get updates for one or two years, but Samsung is doing better by offering 6 years longer updates.
Talking about the specs, the Galaxy A16 5G features a large 6.7-inch AMOLED display with a sharp resolution of 2340 x 1080 FHD+, an octa-core Exynos 1330 processor with 4GB of RAM, 128GB of expandable storage, and 5,000mAh battery with 25W fast charging.
Moreover, the smartphone includes a triple-camera setup with a 50MP main camera, a 5MP ultrawide lens, and a 2MP macro camera. It also has a 13MP front camera for selfies.
If you’re thinking of buying a budget smartphone, the Galaxy A16 5G is a great choice.
Samsung launches Galaxy A16 5G with 90Hz OLED, 6X OS upgrades and more
Samsung and Nvidia reportedly completed the on-site inspection of the 5th-generation HBM3E. This is a significant development, but mass production still appears to be pending.
Digitimes reports that Samsung’s 5th-gen HBM3E cleared Nvidia’s on-site inspection. This inspection is viewed as a significant step forward, but mass production of the HBM is still pending.
Samsung and Nvidia continue to collaborate on the development of advanced memory technologies, which are crucial for applications in AI, gaming, and data centers.
Back in August, it was reported that Samsung’s HBM3E passed Nvidian’s tests for use in AI processors. It came as a big relief for Samsung as it has been struggling to compete with SK Hynix.
Recently, it was reported that Samsung’s chip decision is facing a slow pace of recovery growth. Despite the AI surge, the company is failing to grow faster amid intense competition.
Samsung’s One UI 8 must bring Android 16’s Advanced Protection features. Google is reportedly developing new Advanced Protection features that could debut in Android 16, which we want to arrive on Galaxy phones with One UI 8 update.
One UI 7 is based on Android 15, scheduled to enter Beta this year and Public early next year. Galaxy phones will get Android 16 update with One UI 8 update – only if Samsung keeps stuck to its current version strategy.
Google is working to develop Advanced Protection integration for Android 16. The program includes new settings and a new API that’ll allow apps to change their behavior depending on whether users have Advanced Protection enabled.
Android could add Samsung’s Auto Blocker-like features. The feature restricts apps to be installed on Galaxy phones from unauthorized sources. However, you can still sideload APKs by disabling the Auto Blocker from Privacy settings.
Android 16 could allow you to enroll in Advanced Protection through Settings. Once enrolled, you will have to keep your Google Account signed in, and the OS will not allow you to install apps from sources other than Play Store and Galaxy Store.
Mishaal discovered a new patch in the AOSP Gerrit, which refers to a “new Service for Android Advanced Protection Mode.” It will allow apps to see whether Advanced Protection is enabled on-device, and to adjust their behavior accordingly.
A comment on the patch from a Google engineer clarified that the service in question “allows users to enroll into ‘advanced protection’ via Settings, and for apps to check if the user is enrolled” using a new API.
When enabled, Android 16 could require additional authentication if you try to access certain content, like protected files or banking details. Details are unknown, but we expect to see the Advanced Protection added in the Android 16 version.