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Samsung is ready to compete with LG in OLED monitor market
Samsung and LG both are two famed brands that manufacture leading displays for different devices. Recently, it is reported that Samsung and LG are ready to compete with each other in the OLED (organic light emitting diode) monitor market.
Over the years, the OLED monitor market has had high growth potential. This is due to the growth in the release of high-end games is driving the demand for high-end gaming monitors.
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OLED panels have self-luminescence characteristics which offer a faster response speed than LCD panels, so users can see a clearer picture on OLED monitors. Based on this, this type of display is mainly installed in gaming monitors that require high specifications.
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Both Samsung and LG have started to apply OLED panels to their gaming monitors that require high performances based on their faster response speed and clear picture quality compared to LCDs and are now ready to compete for the top position.
At the present time, Samsung is planning to launch a new OLED gaming monitor. The company has earlier introduced its Odyssey OLED G8 Monitor which equips a Quantum Dot (QD)-OLED panel. It has a curvature of 1800R, a WQHD (3440×1440) resolution, a 175Hz refresh rate, and a 0.1ms response speed.
Moreover, the Korean company will continue to target the gaming monitor market with high-end products loaded with OLED panels. This is because Samsung Display, which supplies QD-OLED panels to Samsung Electronics, has increased yields to a level where mass production is possible.
On the other hand, LG launched a new OLED gaming monitor, starting to expand its market share. This device features an OLED panel from LG Display and is the first OLED monitor that features a 240Hz refresh rate.
It has a response speed of 0.03ms. Because OLED panels have the characteristic of emitting light on their own, they have a faster response speed than LCD monitors.
Samsung organized a two-day ‘2023 China Technology Seminar’ in Beijing, China from June 8 to 9, introducing new technologies for TVs and home appliances in 2023. This time, the company launched bespoke home appliances such as refrigerators, washing machines, and dryers.
The company has launched the 2023 Neo QLED 8K, 98-inch QLED, and OLED TVs with new technologies such as picture quality upgrades, better gaming experiences, the Frame Matte display, and smart calibration.
In addition, Samsung has unveiled its own technology-focused AI technology of Bespoke at China Technology Seminar 2023, which is gaining popularity in the global market.
Bespoke washing machines and dryers feature AI-optimized washing and drying, which wash and dry clothes based on artificial intelligence (AI) based on the amount and degree of pollution. In addition, it recommends courses according to consumer usage patterns.
The AI technology allows customized storage by setting the temperature in various modes in a wide temperature range from -23 to 4 ° C. Furthermore, the micro constant temperature technology minimizes the temperature difference between the refrigerator and freezer compartments to ± 0.5 ° C.
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Since 2012, Samsung has held technology and life media “Technology Seminars” in major regions around the world to introduce core TV technologies and services and listen to the opinions of all parties.
After the epidemic, the China Tech Seminar, which was held offline again this year, attracted the attention of the industry. Around 150 people attended the conference including prominent local media and business partners
Samsung is engaging Gen Z in reimagining foldable app experiences through its collaboration with top local universities. Samsung is organizing a Developer Day hackathon where students will pitch ideas to enrich apps UI/UX on the Galaxy Z Fold and Z Flip foldable phones in Malaysia.
Taking place on June 14 and 15, the Developer Day hackathon will enable students to leverage Samsung and Android operating systems’ capabilities to flex tech creativity, as well as pitch their apps in the real world and benefit foldable phone users in Malaysia.
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3 winning teams will be selected each day across the 2 days, bringing it to a total of 6 winning teams. The winners get to bring home Samsung products worth up to RM39,188 each day. The hackathon is one of the many activities during Samsung’s Galaxy Space, a Gen Z-inspired experiential event that is open to the public.
The hackathon is organized in collaboration with Taylor’s University and Universiti Tunku Abdul Rahman (UTAR).
This comes on the back of Samsung’s recent event, ‘Reimagining Foldables for Malaysians’, where the company collaborated with top local organizations to showcase the optimization of local apps that Malaysians use on a daily basis, bringing it closer to their hearts.
“At Samsung, we are passionate about bringing relevant mobile innovation to consumers, so it made sense for us to get Gen Z involved in creating new ideas and experiences for the Galaxy Z that are relatable to them. This is also in line with our ESG mission to empower young Malaysian talent to make waves in the tech space. We look forward to inspiring ideas with potential to bring them to market,” said KM Liew, Vice President & Head of Mobile eXperience, Samsung Malaysia Electronics.
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Samsung has recently completed compatibility registration for the 83-inch OLED TV (KQ83SC90A) at the National Radio Research Institute, which is equipped with a panel supplied by LG Display. Both of the Korean tech firms are expected to establish a visible “OLED alliance.”
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Through this alliance, Samsung can quickly settle into the emerging OLED TV market, and LG Display is expected to secure the number one spot in the TV industry as a new customer and improve its performance early, BusinessKorea reports.
Giant Samsung OLED TV w/o Samsung Display launching soon
For starters, compatibility registration is a procedure required to manufacture, sell, and import broadcasting and communication equipment such as TVs. It is common for a product to be launched within three months of registration.
LG Display is the only manufacturer, which can produce such giant OLED panels at present. This is why Samsung’s first 83-inch OLED TV release attracted attention in the industry.
Samsung Electronics stated, “We cannot confirm matters related to component procurement and supply lines.”
It is expected that Samsung Electronics and LG Display will dramatically resolve the panel supply negotiations that have dragged on for more than 2 years. Industry insiders reveal that the two sides have only a little fine-tuning left to do.
It has already been reported that some of the initial quantities have been supplied. New products may be launched as early as September. Samsung can dramatically increase its OLED TV sales volume through cooperation with LG Display.