Phones
Samsung is in threat as iPhone 14 Pro could help Apple grab 60% flagship smartphone market
Apple introduced the new iPhone 14 series this month. Meanwhile, Samsung is at threat as these smartphones, especially the iPhone 14 Pro, are seeing strong sales, which could help Apple grab 60% flagship smartphone market.
According to a new information by DigiTimes, Apple’s market share for high-end phones, priced above $500, has increased to 55% in the off-season and 60% in the peak season this year. The new iPhone 14 Pro sales could further idealize their peak season share if the company manages to maintain its current growth.
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Furthermore, Apple also wants to stay on top and in doing so it has asked Foxconn, its primary iPhone assembler, to shift some iPhone 14 production capacity to Pro models to meet strong demand. But reportedly, the makers in Apple’s supply chain haven’t received order cuts for any models.
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On the official website, the iPhone 14 Pro and iPhone 14 Pro Max are estimated to ship in weeks in multiple configurations. In comparison, the base model – iPhone 14 sales are slightly low. The devices are available to order from Apple’s website as well as in stores.
Moving ahead, Apple iPhone 13 Pro models were said to have recorded outstanding long-tail sales after the first wave of pre-orders last year. Apple iPhone’s Pro models have become a mainstream upgrade for iPhone fans and that’s because of significant specs upgrade.
Samsung abandons Fold 4, Flip 4 sales ambitions:
Ahead of Apple, Samsung also introduced its new flagship smartphones – Galaxy Z Fold 4 and Galaxy Z Flip 4. The smartphones arrived with lots of improvements over their predecessor while maintaining a similar price range.
Still, the new Galaxy smartphones didn’t live up to Samsung’s expectations to reach around 15 million unit sales by the end of this, year. The company has reportedly left its ambitions and cut Galaxy Z Fold 4 and Galaxy Z Flip 4 shipments target to 8 million only.
Google just unveiled the Pixel 8a 5G smartphone to compete with Samsung Galaxy S23 FE. The new smartphone features a durable battery, the brand-new Tensor G3 chip from Google, long-lasting software support, and more.
Google Pixel 8a Specifications
The Pixel 8a smartphone sports a 6.1-inch Actua OLED screen with a high resolution (1080 x 2400 pixels) and brightness (up to 2,000 nits), featuring a 120Hz refresh rate. The screen is protected by Gorilla Glass 3.
With 8GB of RAM and 128GB or 256GB storage options, the Pixel 8a is powered by Google’s Tensor G3 processor. The smartphone includes a 4492mAh battery, supports fast charging, and offers wireless charging. However, it lacks the Pixel 8 series’ wireless powershare feature.
On the back, there is an impressive camera module that includes a 64-megapixel main camera and a 13-megapixel ultrawide camera. It also features a 13MP front camera for selfies.
Google promises seven years of software updates for the device, which is more than what’s offered for the Galaxy S23 FE. It comes preinstalled with Android 14. It also includes advanced security features to protect against malware and phishing.
Moreover, the smartphone supports a Proximity sensor, Ambient light sensor, Accelerometer, Gyrometer, Magnetometer, Barometer, Face Unlock, and Fingerprint Unlock. It is IP67-certified for dust and water resistance, as well as uses 24% recycled materials.
Availability and Price
Google Pixel 8a is offered in Aloe, Bay, Porcelain, and Obsidian colors. It comes in two storage variants, 128GB and 256GB. The prices are as follows:
- For the 8GB RAM + 128GB storage option, the cost is $499, £499, €549, or INR 52,999.
- The 8GB RAM + 256GB storage variant is priced at $559, £559, or €609.
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Designed with Google AI and a best-in-class camera:
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🔇Audio Magic Eraser**See video & pre-order now: https://t.co/GWfCo6ayOn pic.twitter.com/rbNNCudqib
— Made by Google (@madebygoogle) May 7, 2024
LG Innotek is supplying CoF for budget and mid-range Samsung smartphones this year. Despite the CoF supply chain formed by the Korean govt., Stemco still has the upper hand in overall volume and model-specific volume in the Samsung CoF market.
TheElec notes that LG Innotek is not making progress in Samsung smartphones’ CoF (chip-on-film) market. Back in 2021, Korean govt formed a local CoF supply chain, but Japan’s Stemco still has an edge over LG Innotek in the Samsung smartphone CoF market.
As of 2024, LG Innotek and PI Advanced Materials are still supplying CoF and related materials for Samsung’s affordable phones like the Galaxy A5 series. Pay attention, the lower lineup of the Galaxy A series and Galaxy M series uses the CoG method, mounting chips on glass substrates.
LG Innotek’s CoF production line operation rate is expected to reach around 70% this year. Beyond Samsung, LG Innotek supplies smartphone CoFs to Oppo, Vivo, and Xiaomi. Notably, G Innotek’s revenue was 20.6 trillion won last year.
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Benchmark listing confirms Samsung will fuel the US Galaxy Z Flip 6 with a Snapdragon chipset. The device has benchmarked on Geekbench, scoring sizing points in single-core and multi-core tests. Interestingly, the Flip phone features 12GB of RAM, which is a big upgrade.
As spotted by CID/X, the US variant of Samsung Galaxy Z Flip 6 will feature up to 12GB RAM and Snapdragon 8 Gen 3 for Galaxy processor. While the listing doesn’t mention the phone’s marketing name, Samsung’s modeling strategy says SM-F741U is the Galaxy Z Flip 6.
Earlier, the same product surfaced on Geekbench’s graphics processing unit test. The device reached the same performance as the Galaxy S24 Ultra despite lacking such larger cooling tech. As far as the CPU performance is concerned, the Z Flip 6 scored:
- 1794 in single-core
- 4486 in multi-core
BREAKING‼️
US Galaxy Z Flip6 (SM-F741U) spotted on GeekBench with 12GB RAM
Single-core 1794
Multi-core 4486You saw it here first 😎😎 pic.twitter.com/kbG6w0k1wb
— CID (@theonecid) May 7, 2024
Samsung is expected to hold its next Unpacked event in Paris right before the 2024 Olympics kicks off. The tentative date is July 10, when the company will introduce Galaxy Z Flip 6, Z Fold 6, and Z Fold 6 Ultra. More products including the Watch 7 series and Galaxy Ring are expected.
As the company still has around two months to unveil, there will be further performance improvements. Global consumers might be disappointed as the Exynos is expected to power some units. It might harm some sales but Samsung has to do it to maintain the cost-cutting.
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