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Samsung led the global foldable smartphone market with 96% share in Q4 2021
Samsung continues to dominate the foldable smartphone market. According to research firm DSCC (Display Supply Chain Consultants), the Korean brand will have the largest 87% share of this niche market by 2021.
This is an increase of one percentage point over a year ago, which is why we now have more OEMs making foldable smartphones than ever before. As per the recent report (via), Samsung is far behind Huawei with a nine percent stake.
Samsung led global foldable smartphone
Talking about the Chinese firm’s Oppo and Royole, which are credited with commercially launching the world’s first foldable smartphone, have taken over the rest of the market. Motorola has almost reached the foldable scene with Samsung with the rebirth of its iconic Razr flip phone, but no such device was sold last year.
Samsung Galaxy Z Flip 3 got a foldable place last year. Launched in August, the device is the best-selling foldable smartphone of the year and with some margins. It makes up 51 percent of all such non-traditional smartphones sold in 2021.
The Galaxy Z Fold 3 came in second with a 26% share when it was launched. Huawei’s Mate X2 and Samsung’s 2020 models Galaxy Z Flip 5G and Galaxy Z Fold 2 are in the top five.
According to the report, revenue for the fourth quarter of 2021 grew 342 percent year-on-year to $5.8 billion. In fact, it is at a record level as foldable sales continue to grow rapidly. And you guessed it right. Samsung dominated revenue share with 92% of total revenue in the year-over-quarter.
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Samsung ranked first in market share in the global smartphone market in Q3, 2023. TrendForce report says that Samsung led the global Q3 smartphone market, recording a market share of 19.5%.
Overall production in the third quarter increased by 11.5% compared to the previous quarter to 60.1 million units. During the same period, Apple’s production increased by 17.9% to 49.5 million, thanks to iPhone 15.
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Third place was taken by Xiaomi (13.9%), followed by Oppo (12.6%) and Transion (8.6%). 6th place is Vivo (8%). Meanwhile, global smartphone production reached 308 million units, a 13% increase compared to the previous quarter and a 6.4% increase from the previous year.
Huawei’s re-entry into the flagship smartphone market targeting Apple has had a significant impact in China. Huawei is aiming to expand its high-end flagship series, focusing on the Chinese domestic market next year, so Apple “We plan to attack directly”.
// Source
In Q3 2023, Samsung and Apple’s market share slightly declined, while an underdog Chinese phone brand appeared on the top 5 chart. In a recent development, Canalys published market research data for the third quarter, revealing Tanssion as the fifth best-seller globally.
According to the info, Samsung and Apple lead total sales with 20% and 17% market share, yet both have fallen from their 22% and 18% levels in 2022. However, Tanssion, the maker of Tecno, Itel, and Infinix phones, climbed from 6% global market share last year to 9% in 2023, a 50% jump.
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Apart from this, Xiaomi matched last year’s share only by “recovering” from a terrible first half of 2023. At the same time, OPPO has fallen steadily over the past two years, while fellow BBK brand vivo lost the top-5 slot it’s owned for years.
Overall, the global smartphone market underwent a slight drop of 1% in Q3 2023. Bolstered by regional recoveries and new product upgrade demand, the smartphone market recorded a double-digit sequential growth in Q3, ahead of the sales seasons.
Recently, research agency Counterpoint Research published their latest analysis. The report reveals that Samsung continued its leadership in the third quarter of 2023, while Apple remained in the second spot. However, both OEMs faced a decline of 1 percent year over year.
According to CR, slower consumer demand is the main factor in the dwindling sales. The market did see a slight 2 percent growth in Q3 compared to Q2, likely driven by last month’s iPhone 15 series launch. Samsung secured 20 percent market share, while Apple grabbed 16 percent sales.
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The Galaxy A-series was the key driver for the South Korean smartphone maker. Apple came in second with 16 percent of the market while Xiaomi rounded out the top three with its 12 percent share. Oppo (10 percent) and vivo (8 percent) were the remaining brands in the top five charts.
The newly released iPhone 15 series will help Apple score a lead over Samsung in the fourth quarter of the year. The results will arrive by early next year, and it’s expected that the US phone maker could surpass Samsung. Major camera upgrades and USB-C helped Apple register strong sales.