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Samsung smartphone shipment increases in the Indian smartphone market in Q3 2020, reclaims second spot
In the last week of March 2020, the Indian Government imposed a nationwide lockdown due to the Covid-19 pandemic. After that, the smartphone market in the country rapidly fallen for a few months. But when the unlock began, Samsung once reclaimed its second position from the Chinese smartphone maker Vivo in the third quarter of 2020.
According to the report of market analysis firm Canalys, Samsung again achieved its second spot in the Indian smartphone market with 20.4% of market share in Q3 2020 in the country. Samsung got a higher market share in comparison to the Vivo due to the anti-China sentiments.
The shipments of smartphones recovered in Q3 2020 with an 8% growth to 50 million units. This is an all-time record for smartphone shipments in a single quarter in India.
Smartphone shipments of Samsung in the third quarter of this year were 10.2 million units which are higher than the previous year’s 9.5 million units. The South Korean smartphone maker got a 7% YoY growth with a 20.4% market share.
Xiaomi continued at the top spot with a 9% YoY growth, shipped 13.1 million shipments with a 26.1% market share.
Chinese smartphone maker, Vivo dropped to third place with a 19% YoY growth, the company collected a 17.6% of total market share. Vivo shipped 8.8 million units in the third quarter of 2020.
Realme lands on fourth with total smartphone shipments of 8.7 million and received a 23% annual growth. The company secured a 17.4% market share in India.
Oppo shipped 6.1 million smartphone units and got a 12.1% of market share. The company obtained 6% of YoY growth.
“The government, slowly but surely reducing restrictions on movement after a three month lockdown, has created the perfect atmosphere for sustained growth. While almost all vendors have shown positive shipment growth, the true winners are the online channels, who have been buoyed with a huge influx of devices ahead of the festive season. Ongoing sales at Amazon and Flipkart are a clear indication that despite the economic downturn, India’s penchant for a good smartphone, and a good bargain, remains intact.” said Canalys Analyst, Adwait Mardikar.
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Samsung remained the market leader in the third quarter of the year. After Canalys, IDC reports that Samsung was the biggest smartphone vendor in Q3, 2024, beating its close rival, Apple with a margin of 1.8 million units.
IDC report says the global smartphone market grew by 4% with 316.1 million units shipped in the third quarter of 2024. Interestingly, the market growth was led by strong growth from Vivo, Oppo, Xiaomi, Lenovo, and Huawei.
Per the report Samsung sold 57.8 million units, securing 18.3% market share in Q3 2024. Last year, the company seized a 19.6% share by selling 59.5 million Galaxy phones. Notably, Samsung’s YoY growth was negative despite the global recovery.
Samsung maintained the leadership crown despite shipments decreasing marginally. The company continues to grow its share in the premium segment as the average prices increased in the quarter driven by a stronger mix of Galaxy AI-enabled models.
The worldwide #smartphone market has seen a growth of 4.0% YoY in 3Q24. See below for key data and insight from IDC analysts.
Full Press Release: https://t.co/OIAcoBSCNG pic.twitter.com/NLCXGLtWBy
— IDC (@IDC) October 16, 2024
Apple grabbed a 17.7% market share, with sales recorded at 56 million in the third quarter. The company grew 3.5% YoY, up from 54.1 million iPhone shipments, while market share declined merely 0.1%.
The US phone maker will continue to grow in the upcoming US holiday season. Many customers will likely upgrade from the iPhone 13, iPhone 12, and prior models to a new Apple Intelligence-powered iPhone 16 series.
Xiaomi retained its third spot, with shipments were 42.8 million and 13.5% market share in Q3. Last year, the company shipped 41.5 million units with a market share of 13.6%. The company’s YoY growth stalled, with a negligible 0.1% decline.
Other Chinese vendors; OPPO and vivo sold 28.8 and 27 million phones, respectively. The former had 9.1% market share, while the latter had 8.5%. Other vendors collectively sold 103.7 million smartphones up from 99.6 million in the last year.
Workers at Samsung India finally ended the 37-day-long strike. The country seeks foreign investment from leading vendors. However, such a long-standing strike hurt the ambitions of the national and state governments.
Samsung welcomed the decision by CITU to call off the strike at the plant, which employs about 1,800 workers and makes refrigerators, TVs, and washing machines. The company also noted that no actions would be taken against participants.
“We will not take action against workers who merely participated” in the strike, Samsung India said, without elaborating on whether it is planning any action against certain workers.
We might not see any administrative actions against certain employees. It’s a big relief for Samsung India that the strike has been called off. However, the company hasn’t clarified if certain workers are under the radar for potential actions.
This strike is the biggest dispute faced by the company’s Indian unit in years. The Centre of Indian Trade Unions supported the company’s workers union. Samsung also sued the striking union in the initial days when tensions rose.
Govt of Indian state Tamil Nadu, where Samsung’s production fab is located, confirmed the strike has ended. It came after representatives from the Samsung management and striking workers had participated in the talks.
With the stable release of Android 15, along with several new features, satellite messaging has now become available for a few Android devices. The feature allows you to send and receive messages via satellite when you are outside of cellular or Wi-Fi coverage areas. It is particularly useful in emergencies or in remote areas where normal network coverage is unavailable.
To be specific, who can use this? Satellite messaging in Android 15 has started to come for users with compatible devices, like the Google Pixel series, and specific carriers like T-Mobile (thanks to Elon Musk’s Starlink).
For T-Mobile users running eligible devices with the latest Android 15 OS, you can access this feature by going through Settings > Network & Internet > SIMs > T-Mobile and tapping on Satellite Messaging. Don’t forget, you still need an eligible T-Mobile plan to use satellite messaging.
As of now, this is limited to a few devices which are expected to be available for more devices with necessary hardware requirements in the future.
Keep in mind, even though Android 15 includes this emergency feature, you might not see it right away. This can depend on your phone model, where you live, or which mobile service you use.
Just for your information, Apple has already enabled satellite communication for its iPhones.