AI Screen Era: Samsung introduces its latest innovations at ‘2024 Europe Tech Seminar’

Samsung has unveiled its latest innovations for the ‘AI screen era’ at the ‘2024 Europe Tech Seminar’ in Frankfurt, Germany. The three-day event, which runs from February 20 to 22, showcases Samsung’s new TV products, technologies, and services to media and experts in the video and audio fields.

Among the highlights of the tech seminar are the 2024 Neo QLED 8K and the 2024 Samsung OLED, which offer stunning picture quality and enhanced customized experience.

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The Neo QLED 8K features an AI processor ‘NQ8 AI 3rd generation’ that applies 512 neural networks and an NPU that is 2 times faster than the previous generation, enabling it to upscale low-quality content to 8K resolution.

Moreover, the Samsung OLED uses anti-glare technology to reduce light reflection and maintain color accuracy and clarity, delivering immersive picture quality even during the day.

The 2024 Samsung TV also provides personalized services that account each individual’s lifestyle. The 2024 Samsung Tizen OS offers customized content recommendations and supports convenient gaming experiences such as ‘AI Auto Game Mode’.

Furthermore, Samsung introduced new lifestyle products such as the ‘Music Frame’, which is a frame-type speaker that matches any interior design. The company plans to hold tech seminars in other major regions such as Southeast Asia and Central and South America, to share its vision for the future of TV.