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Farewell to Zenfone: Asus reportedly ends lineup with Zenfone 10

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Asus Zenfone 10

Asus Zenfone 10 may be the last Android smartphone by the brand. The company reportedly merged Zenfone employees into other departments or the ROG Phone team as part of an organizational restructuring.

Taiwanese media (via 9to5Google) reports that Asus is undergoing an “organizational restructuring” that has cut down the number of employees in its PC department across Taiwan and China.

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Adding to this, an internal Asus letter appears to have revealed plans to move many employees to the company’s mobile phone divisions – split into Zenfone and ROG Phone – but were instead laid off.

The (translated) report says:

The person familiar with the matter pointed out that ASUS mobile phones are divided into ROG and Zenfone series, but now the latest Zenfone 10 will be the last generation of this series, and the Zenfone team will be merged into other departments in the future, or directly into the ROG team.

James is the lead content creator on Sammy Fans and mostly works on Samsung's firmware section. His first phone was the Galaxy S4 and continues to get new S series devices. Most of the time, James tries to learn about new technologies and gadgets but he also sneaks a bit of free time to nearby rivers and nature.

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Samsung SmartThings gets a boost with Home Insight feature

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Samsung SmartThings Home Insight feature

Samsung has unveiled a new feature for its SmartThings platform called Home Insight at SDC24. This feature makes smart home management easier and more efficient by using artificial intelligence (AI).

Jaeyeon Jung, the Executive Vice President of SmartThings, explained that Home Insight is designed to understand how people live in their homes. It provides helpful home reports and personalized recommendations based on how you use your devices, your preferences, and even the time of year.

Samsung Home Insight makes it easier for people to manage their smart homes. For example, if you often forget to turn off the lights during the day, Home Insight can remind you to do so.

Samsung SmartThings Home Insight feature

To make these features easy to access, Samsung introduced the Home Insight Widget, which will be available on the new Galaxy Tab S10. This means users can turn their tablets into a controller for managing various smart devices, all from one app.

It is expected that Samsung will soon expand the SmartThings Home Insight feature through a new update. Currently, you can access this feature in the Galaxy Tab S10 series.

Last month, Samsung launched the Galaxy Tab S10 series. The Galaxy Tab S10 Ultra features a massive 14.6-inch panel, while the Tab S10 Plus sports a 12.4-inch screen. Both models have premium Dynamic AMOLED 2X displays and offer a vibrant yet natural viewing experience.

Galaxy Tab S10+/Ultra unveiled: Samsung shows Apple the ‘REAL’ anti-reflective screen

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Samsung One UI 7 will bring new Galaxy AI features to A series

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One UI for all

Samsung will be expanding a selection of new One UI 7-powered Galaxy AI experiences beyond its flagship devices into the Galaxy A series and continue to bring Galaxy AI to the entire Galaxy ecosystem.

At SDC24, Sally Hyesoon Jeong announced the expansion of new Galaxy AI features to A series with One UI 7. Not all, but a selection of new Galaxy AI experiences included in the upcoming software will be shared with A series.

Galaxy A36 and A56 could be launched around March next year. New features of these phones will be expanded to select older models such as the Galaxy A35 and A55. You can expect much more to come to your phone in the first half of next year.

Recently, Samsung released the Circle to Search feature for Galaxy A35 and A55. The company will debut new Galaxy A phones next year. These devices could be equipped with even more AI-powered features as per hardware specs.

One UI for all

Samsung has not revealed much at the Developer Conference yesterday. The One UI 7 is still under development, with Beta will be releasing later this year. The final version will go official with the Galaxy S25 series next year.

The company is exploring a brand new UX design. The Android 15-based One UI 7 will bring a fresh new look to the entire interface. The company is also integrating AI across its portfolio to enhance customer experiences.

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YouTube Shorts just got longer, 3 minute videos coming October 15

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YouTube Shorts 3 minute

YouTube currently has a feature called Shorts, where users can create videos that are 60 seconds long. Starting October 15, YouTube will let users create Shorts of up to 3 minutes long. This change is a boon for creators as it gives them more time to share their ideas with more content.

Many creators have been asking for this change, and now YouTube is finally making it happen. Google mentioned that it is the top-requested feature by creators. With the 3-minute time limit, creators can include more details in Shorts.

It is worth mentioning that the new length will apply to videos that are square or taller in the aspect ratio to keep the Shorts format easy to view and engaging. Any Shorts uploaded before October 15 will remain the same and won’t be affected by this update.

Samsung 3-minute shorts

Aside from this, YouTube is also changing the look of the Shorts player to make it cleaner and easier to use. The buttons will have a simple outline instead of color-filled ones and there will be a single line for descriptions.

Viewers will soon be able to see what others are saying about a video as comments will soon be visible directly in the Shorts player. YouTube will soon provide ” Show fewer Shorts ” options on the Home feed.

There’s more for creators as soon they can easily remix clips from various YouTube videos right in the Shorts camera. They’ll also be able to use templates to match trends and add their personal touch. Overall, Google hopes to make YouTube Shorts more user-friendly, easy to use, and engaging.

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