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Samsung opens first Bespoke Home flagship store in Mexico

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Samsung Bespoke Home flagship store

Samsung has opened its first Bespoke Home flagship store in Mexico City in Latin America. The stop is located at Centro Comercial Perisur, which is a large shopping mall visited by around 2 million people every month.

Samsung Bespoke Home flagship store offers a variety of Bespoke products including refrigerators, dishwashers, microwave ovens, washers, dryers, cleaners, and others in one place. Now customers will not have to go to different shops to purchase different home appliances.

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This shop also includes Home life services through the SmartThings integration, as well as a special panel in collaboration with local well-known artists such as Juan Latapi and El Cha.

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Samsung Bespoke Home flagship store

Furthermore, Samsung invited local media, influencers, and interior designers on October 3, 2022, to spread the launch information of its Bespoke flagship store and get more reach to the people in Mexico City.

So far, the Korean company has launched Bespoke dishwashers and refrigerators but now it is planning to further expand its bespoke ecosystem with the launch of microwaves, gas ovens, and cleaners this October to open the era of custom appliances in Mexico.

Samsung Bespoke Home flagship store

Noh Kyung-Rae, general manager of CE Division at Samsung Electronics Mexico, said, “Samsung Electronics Bispock Appliances has received a good response from Mexican consumers for its colorful colors and features that reflect lifestyle. We will continue our efforts to convey the value of Bispock Home at various consumer touchpoints, including the flagship store that we have opened this time.”

Source – Samsung Newsroom

There could be many professions but writing about tech is something that I've chosen and it's what I've been doing. Besides this, I like sketching, roaming, and shopping. I am a casual person and like to taste different dishes and Chinese is my favourite.

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Forbes: Samsung’s Jay Y. Lee is the richest Korean in 2024

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Samsung Lee

Samsung’s executive chairman Jay Y. Lee (Lee Jae-yong in Korean) topped the Forbes 2024 Richest Korean list for the first time. On April 17, Forbes revealed that the Samsung boss is the richest in South Korea, with his assets increasing by $3.5 billion, bringing his total net worth to $11.5 billion.

Thanks to a rise in Samsung’s stocks, Samsung’s Lee jumped to the top of the Forbes 2024 Richest Korean list. Notably, the company’s stocks significantly hiked after the revelation that it’s developing high-bandwidth memory chips used in AI computing for NVIDIA.

Forbes 2023 Richest Korean, Kim Byung-ju, slipped to second this year with assets worth $9.7 billion. The third place went to Seo Jung-jin, honorary chairman of Celltrion, with assets of $7.5 billion.

Cho Jung-ho, chairman of Meritz Financial Group, ranked fourth with $6.2 billion, and Chung Mong-koo, honorary chairman of Hyundai Motor Group, was fifth with $4.6 billion.

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Samsung builds AI-focussed Advanced Processor Lab in the US

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Samsung Chipset Semiconductor

Samsung established an AI chip design-dedicated Advanced Processor Lab in Silicon Valley, US. Formerly known as the Advanced Institute of Technology, Samsung’s SAIT is said to have formed the new Lab to strengthen its AI chip R&D in the US.

BusinessKorea reports that the new Samsung Advanced Processor Lab to focus on developing next-gen AI semiconductor design assets in the US. The assets are said to be focused on the RISC-V area, which serves as a foundational design asset for semiconductor chip design.

Samsung’s initiative with RISC-V is interpreted as a move towards technological independence. Therefore, the company is expanding its R&D organization in Silicon Valley, aiming to enhance design capabilities to disrupt the market currently dominated by NVIDIA.

Amid the booming AI era, the market of advanced semiconductors is also expanding. Samsung has completed the development of its Mach-1 AI semiconductor and supplied prototypes to global firms including Korea’s Naver. The company has also started the development of Mach-2.

Under the CHIPS Act, Samsung received huge subsidies to boost investment in the US. It’s worth noting that the Biden govt awarded a 12% subsidy of Samsung’s total investment, which is significantly higher than Intel and TSMC’s subsidy.

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Samsung Galaxy S25’s 3nm Exynos 2500 to beat Snapdragon 8 Gen 4 in power efficiency

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Samsung Exynos 2400

Samsung’s first 3nm Exynos 2500 chip could outpace Snapdragon 8 Gen 4 in power efficiency. Both chipsets will power the next-gen Galaxy flagships, scheduled for an early 2025 launch. Recent input suggests that Exynos is returning as a tough rival to Snapdragon.

The Exynos 2500 will be made on Samsung’s 2nd-gen 3nm process technology. The S24’s Exynos 2400 chipset impressed the industry with significant improvements over its predecessor. The company appears to be leveling up the game next year.

Thanks to the cutting-edge process node, Samsung’s next Exynos could finally surpass its Snapdragon counterpart in power efficiency. The company may utilize its advanced FOWLP in the Exynos 2500 to make it run at higher clock speeds at the same power consumption level.

Qualcomm is facing power efficiency concerns with its recent Snapdragon chips. Due to reduced efficiency, phone makers are forced to bring up to 5000mAh battery. Samsung apparently seized this opportunity to bring back its in-house Exynos back to the contest.

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