Samsung Exynos application processor’s market share has declined in the fourth quarter of the last year. The company’s AP market remained flat year-over-year, while there was a decline of 1% quarter-over-quarter.

Counterpoint Research revealed that Samsung Exynos recorded a 4% share in the worldwide Mobile SoC market in Q4 2024, ranking fifth. This was a 1% drop from the previous quarter, while it remained similar to the same period last year 4%.

Although Samsung increased Exynos shipments, centered on mid- to low-end smartphones like the Galaxy S24 FE, it failed to expand its market presence significantly due to the absence of Exynos 2500 in the Galaxy S25 series.

Counterpoint Research highlighted:

Samsung’s Exynos shipments were flat sequentially in Q4 2024. The Exynos 2400’s shipments have increased with the launch of Samsung’s Galaxy S24 FE.

Further, the Exynos 1480 and Exynos 1330’s shipments have increased due to the high shipment volumes for Samsung’s Galaxy A55 and A16 5G, respectively.

Global Smartphone AP-SoC Market Share: Quarterly | Source – Counterpoint Research

Samsung is highly likely to equip the Exynos 2500 in the affordable Galaxy Z Flip FE this year. The company is expected to hold a Galaxy Unpacked event as early as July this year to unveil the Galaxy Z Flip 7 and Fold 7 foldable phones.

Additionally, Samsung is focusing on developing the Exynos 2600, aiming to boast it in the Galaxy S26 series. Reports suggest that Samsung’s DS Division has recently formed a dedicated task force to improve the Exynos 2600’s performance.

Despite challenges, Samsung isn’t giving up on the Exynos business. Since the Flip FE won’t have as much saturation as the S26 series, the Korean tech giant is parallelly ensuring the Exynos 2600 to be finalized and used in next year’s flagships.

Galaxy S25 Ultra is taking center stage at Samsung’s biggest MLBB Campus Esports Tournament yet in Indonesia, Malaysia, the Philippines, and Singapore.

The South Korean tech giant continues to redefine gaming innovation with the Galaxy Gaming Academy Campus Series in an exciting new partnership with MOONTON Games.

The Galaxy S25 Ultra is at the heart of Samsung’s Esports Tournament, providing participants with the ultimate gaming experience. Designed for peak performance, the Galaxy S25 Ultra features:

• Snapdragon 8 Elite Mobile Platform for Galaxy for seamless gameplay
• 120Hz Dynamic AMOLED 2X display for ultra-smooth graphics
• Vulkan Engine for smoother and more realistic gaming
• Long-lasting battery life
• Larger vapor chamber
• Tailored thermal interface material (TIM) for efficient heat dissipation

Samsung has officially kicked off its partnership on the Mobile Legends: Bang Bang (MLBB) Campus Series (MCS). It will be launched for the first time across Southeast Asia, including Indonesia, Malaysia, Singapore, and the Philippines.

Tournament Dates

Country Qualifiers

25 April – 18 May 2025

Country Finals

24 – 25 May 2025 (Indonesia)
17 – 18 May 2025 (Malaysia)
17 – 18 May 2025 (Singapore)
17 – 18 May 2025 (Philippines)

Regional Finals

20 – 22 June 2025 (Indonesia)

Prize Pool

Total: USD 40,000

1st place: USD 18,000
2nd place: USD 8,000
3rd place: USD 5,000
4th place: USD 3,000
5th – 8th place: USD 1,500

Samsung is considering hiring Mauro Porcini as the Galaxy Mobile design chief. The company is in talks with the design icon, and he would be recruited if the discussions progress with the same energetic approach.

KoreaHerald reports that Samsung is in discussions with Mauro Porcini for the role of Mobile Design chief. If finalized, Porcini will be the first overseas Chief Design Officer (CDO) in Samsung’s history since its founding in 1969.

Over two years ago, Samsung hired Hubert H. Lee to lead the design team at MX Division. He is a brilliant designer who previously worked in the top role at Mercedes-Benz China.

With discussions underway for Porcini, Samsung is probably considering a major Galaxy design overhaul in the years to come across smartphones, wearables, and smart gadgets.

Samsung is well-known for hiring experts across domains to drive innovation. Mauro Porcini is famous for spearheading design-led innovation at global companies such as 3M and PepsiCo.

In 2012, Mauro Porcini was the only designer named to Fortune’s 40 Under 40 list, and he was also awarded Italy’s national merit honor for elevating the country’s design reputation on the global stage.

Samsung Galaxy S25 Ultra (left) and Note 20 Ultra (right)

AndroidAuthority reports that all Android development will go private within Google’s internal branches starting next week. The source code for changes will be made available when Google publishes a new branch containing those changes.

A big change is coming to Android’s development mechanism. Currently, Google works on some parts of Android in public (on a site called AOSP) and some in private.

Soon, all Android work will happen in private, and Google will only share the finished code later. Google believes it will make the job easier and faster without making Android closed-source.

How does this Android shift affect Samsung’s One UI?

Google will be hiding Android development starting next week. As the Android operating system is going private (not closed-source), Samsung has an opportunity to reinvent the One UI’s appeal by making it stand out even more.

One UI is built on top of Android, so Samsung takes Google’s code and adds its own style. With Google keeping their work secret until it’s done, Samsung might not be able to see or access Android changes early anymore.

Samsung could use this chance to make One UI even more special. Since the company won’t follow Google’s work step-by-step, it might add more of its own ideas, like better Galaxy AI, faster updates, or new features exclusive to Galaxy users.

This change probably won’t affect general Samsung users. Your Galaxy phone will still get updates, and One UI will keep feeling smooth and feature-rich. However, the company might surprise you with updates that feel more “Samsung” than ever.

Samsung Galaxy Tab S10 FE and Tab S10 FE Plus have been revealed in the first press image. The company is preparing to launch new Fan Edition variants of the flagship Galaxy Tab S10 series.

In the past, we’ve seen the design of tablets in render images. Now, famous leaker Evan Blass has published the high-quality press image of the Samsung Galaxy Tab S10 FE and Tab S10 FE Plus.

The leaked images flaunt the display size of the Galaxy Tab S10 FE and Tab S10 FE Plus. The former will have a 10.9-inch screen, while the latter will sport a larger display at 13.1 inches.

In addition to screen measurements, the press image highlights the thinness of the tablets. Both the upcoming slates will be just 6mm thick, nearing the rumored 5.8mm thickness of the S25 Edge.

While the mid-range tablets feature a 6mm thin design, the company’s flagship tablets are even sleek, with the Galaxy Tab S10 Ultra measures impressively 5.4mm thin.

The upcoming FE tablets would boast a single rear camera, compared to the dual module in the Tab S9 FE. Apart from this change, all the other design aspects of the Tab S10 FE and Tab S10 FE are identical to their predecessors.

Samsung will be using Exynos 1580 processor in the Tab S10 FE series. The chipset could be paired with 8GB or 12GB of RAM, with the storage variants could include 128GB and 256GB options.

Source – Evan Blass (@evleaks / X)