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Samsung Neo QLED TVs price drops by 10%
Samsung is here with premium TV price competition. Samsung has lowered the shipment price of the new product for the current year 2022 in comparison to the previous year 2021. Despite the sharp rise in raw material pricing.
The news firm ‘etnews‘ disclosed that Samsung Neo QLED 8K TV shipment prices were cut by 10%. The information is based on the Neo QLED 85-inch 8K specification, which is the model with the highest cost. The price has been lowered from 19.3 million won last year to 18.4 million won this year.
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The shipment price of the lower QLED 8K 85-inch model also falls from 7.49 million won to 6.69 million won during the same duration. Looking at this LG Electronics has also reduced the 10% of shipment pricing for OLED EVO.
Samsung and LG Electronics are entering into a war. The gap between the premium TV market is narrowing for Samsungs Neo QLED and LG’s OLED EVO.
We know that Samsung Neo QLED 8K TVs are far better than LG’s OLED EVO, because it’s provided with a new Neo Quantum processor, Ultra-fine light control technology, and nice contrast enhancement when compared with EVO TVs.
If we look at the whole scenario, you can see very clearly that despite the raw material price rise, these global companies are adopting the strategy to establish themselves in the mainstream TV market.
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Talking about 2021 there was a price rise of 30% to 40%. On the other side, the TV price cannot be raised because international events like the world cup are scheduled in the second half of this year. So this could be one of the possible reasons that the companies are reducing the shipment price.
Samsung ranked first in market share in the global smartphone market in Q3, 2023. TrendForce report says that Samsung led the global Q3 smartphone market, recording a market share of 19.5%.
Overall production in the third quarter increased by 11.5% compared to the previous quarter to 60.1 million units. During the same period, Apple’s production increased by 17.9% to 49.5 million, thanks to iPhone 15.
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Third place was taken by Xiaomi (13.9%), followed by Oppo (12.6%) and Transion (8.6%). 6th place is Vivo (8%). Meanwhile, global smartphone production reached 308 million units, a 13% increase compared to the previous quarter and a 6.4% increase from the previous year.
Huawei’s re-entry into the flagship smartphone market targeting Apple has had a significant impact in China. Huawei is aiming to expand its high-end flagship series, focusing on the Chinese domestic market next year, so Apple “We plan to attack directly”.
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In Q3 2023, Samsung and Apple’s market share slightly declined, while an underdog Chinese phone brand appeared on the top 5 chart. In a recent development, Canalys published market research data for the third quarter, revealing Tanssion as the fifth best-seller globally.
According to the info, Samsung and Apple lead total sales with 20% and 17% market share, yet both have fallen from their 22% and 18% levels in 2022. However, Tanssion, the maker of Tecno, Itel, and Infinix phones, climbed from 6% global market share last year to 9% in 2023, a 50% jump.
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Apart from this, Xiaomi matched last year’s share only by “recovering” from a terrible first half of 2023. At the same time, OPPO has fallen steadily over the past two years, while fellow BBK brand vivo lost the top-5 slot it’s owned for years.
Overall, the global smartphone market underwent a slight drop of 1% in Q3 2023. Bolstered by regional recoveries and new product upgrade demand, the smartphone market recorded a double-digit sequential growth in Q3, ahead of the sales seasons.
Recently, research agency Counterpoint Research published their latest analysis. The report reveals that Samsung continued its leadership in the third quarter of 2023, while Apple remained in the second spot. However, both OEMs faced a decline of 1 percent year over year.
According to CR, slower consumer demand is the main factor in the dwindling sales. The market did see a slight 2 percent growth in Q3 compared to Q2, likely driven by last month’s iPhone 15 series launch. Samsung secured 20 percent market share, while Apple grabbed 16 percent sales.
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The Galaxy A-series was the key driver for the South Korean smartphone maker. Apple came in second with 16 percent of the market while Xiaomi rounded out the top three with its 12 percent share. Oppo (10 percent) and vivo (8 percent) were the remaining brands in the top five charts.
The newly released iPhone 15 series will help Apple score a lead over Samsung in the fourth quarter of the year. The results will arrive by early next year, and it’s expected that the US phone maker could surpass Samsung. Major camera upgrades and USB-C helped Apple register strong sales.