Samsung Electronics started 2025 strong, with Galaxy S25 sales and premium chips driving record revenue in Q1. Yet, chip market hurdles and global trade concerns keep the company cautious about what lies ahead.

The company’s revenue reached KRW 79.14 trillion ($55.4 billion). Operating profit climbed to KRW 6.7 trillion, and net profit reached KRW 8.03 trillion, beating forecasts. Smartphones and R&D investments were key growth engines.

Key highlights

Samsung posted $55.4 billion in consolidated revenue, an all-time quarterly high, on the back of strong sales of flagship Galaxy S25 smartphones and high-value-added products.

Operating profit increased to KRW 6.7 trillion despite headwinds for the DS Division, which experienced a decrease in quarterly revenue.

MX and Networks Business

The Mobile eXperience (MX) and Networks businesses generated KRW 37 trillion in revenue and KRW 4.3 trillion in operating profit. The Galaxy S25, packed with Galaxy AI, delivered solid double-digit profits, helped by cost savings.

DS Division (Chips)

The Device Solutions (DS) Division, focused on chips, earned KRW 25.1 trillion in revenue and KRW 1.1 trillion in operating profit. Server DRAM and NAND sales grew, but HBM sales slipped due to export rules and HBM3E anticipation.

Samsung’s Q1 2025 shows its strength in phones and chips, but chip market issues and global uncertainties call for caution. With big R&D bets and AI-driven products, Samsung’s ready to grow if the outlook clears.

The Galaxy Z Flip8 and Fold8 may exclusively use the Snapdragon 8 Elite 2 chip, and Samsung apparently planning to ink a striking deal with Qualcomm to produce the “for Galaxy” chipset on its 2nm Foundry line.

According to SEDaily (via Jukanlosreve),  Snapdragon 8 Elite 2 for Galaxy, to be used in the Galaxy Z Flip8 and Fold8, may be produced at Samsung Foundry’s 2nm line. If it happens, Qualcomm would mark a return to Samsung after a 3-year TSMC exclusivity.

Samsung is expected to begin mass production at its 2nm process line later this year. Qualcomm is already delivering a tweaked variant “for Galaxy” to Samsung, and the manufacturing resort may also be switched this year for the next lineup.

Design work is expected to wrap up in Q2 this year, with mass production preparations starting thereafter, aiming for wafer input in Q1 next year.

Galaxy S26 might miss 2nm Samsung chip

As Samsung plans 2nm Snapdragon for H2 2026 devices, the Galaxy S26 series may end up using the 3nm Snapdragon 8 Elite 2 manufactured by TSMC. It will be a subtle upgrade over the Snapdragon 8 Elite with the same 3nm process.

Standard Snapdragon 8 Elite 2 is highly likely to be produced by TSMC using its 3nm process. If Samsung manages to secure the orders from Qualcomm, the next-gen Galaxy foldables may beat Apple and Android OEMs with a 2nm chip.

From Sammy Fans YouTube

In a surprising development, Samsung released the Stable One UI 7 update to the Galaxy S23 series in India. As per the official schedule, the device was slated to start getting the major firmware update in May this year.

Well, Samsung is in no mood to delay the One UI 7 expansion. The Android 15-based One UI 7 update is hitting the Galaxy S23 series in India, with Beta and non-Beta participants starting to get the update nationwide.

The Stable One UI 7 update (DYD9) weighs nearly 1 GB for those rocking Beta firmware. If you are on the One UI 6.1, the update size will be a little over 5 GB. To ensure a smooth installation, download the OTA over an unmetered connection.

One UI 7 update brings smooth system animations, a redesigned user interface with revamped Quick Settings and Notification Panel, enhanced Galaxy AI tools, and 71 new features; check the full list and brief details here.

Samsung Galaxy S25 series is powering the AI KidZania zones. The company has introduced a revamped Galaxy AI experience space for children at KidZania in Seoul and Busan in South Korea.

With the latest upgrade, Samsung has replaced the Galaxy Z Flip6 and Fold6 with the Galaxy S25 series to support the AI-powered KidZania zones in the cities of Seoul and Busan.

Notably, Samsung has tailored the new Galaxy AI features to be easily accessible for kids. Children become AI secret agents, boarding a ‘secret submarine’ to reach ‘Galaxy Island’ and rescue KidZania’s mascot, ‘Bache,’ through engaging missions.

Exploration Zone lets kids press the AI button to summon the AI Agent for hints about cave locations. Next is Secret Submarine Zone, which leverages Audio Eraser to remove unwanted noise from Bache’s distress signal recordings to uncover clues.

Source – Samsung

At KidZania zones, kids can explore Portrait Studio, Real-Time Translation, AI Eraser, and Photo Assist through exciting missions. In the ‘Rescue Zone,’ children send messages using phrases recommended by Personalized AI.

“We’re thrilled to respond to the overwhelming support for the ‘AI Secret Headquarters’ by renewing the Seoul location and launching a new one in Busan,” said Soyeon Jang, Vice President of Samsung Electronics Korea. “We’ll continue to offer innovative programs to make Galaxy AI accessible and enjoyable for customers of all ages.”

Samsung plans to refresh the KidZania ‘AI Secret Headquarters’ story and missions every six months to deliver fresh, unique Galaxy AI experiences for kids.

Samsung just dropped a new ad campaign that’s got everyone talking.

Called the “AI Home Appliance Troika,” it’s all about the latest Samsung latest AI-powered appliances. The campaign’s about making life easier with AI appliances.

It stars South Korea’s beloved trio: figure skater Kim Yuna and actors Jun Ji Hyun and Han Ga In. These three are no strangers to Samsung. Kim Yuna was a brand ambassador from 2009 to 2016, Han Ga In from 2005 to 2012, and Jun Ji Hyun from 2013 to 2015.

The campaign’s teaser clips are pure nostalgia. Each star gets a device playing their old Samsung ads, and fans are losing it online. Each celebrity is tied to a specific product:

• Jun Ji Hyun’s pushing refrigerators
• Han Ga In’s got washing machines,
• Kim Yuna’s showcasing of air conditioners.

Image – koreajoongangdaily

“The AI Home Appliance Troika campaign was designed to show in a relatable way how Samsung’s innovation in home appliances, from the past to the present, continues to make everyday life more convenient,” said Lim Seong-taek, executive vice president of Samsung Electronics’ consumer electronics division.

“We will continue to solidify the equation of ‘AI appliances = Samsung’ through differentiated products and marketing.”