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Samsung explains its futuristic HDR10+ Adaptive tech for smart TVs

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Recently, Samsung released a detailed article describing standard HDR10 + standard, featuring all-new 4K TVs in 2021 that support this standard technology and HDR10 + Adaptive technology that automatically adjusts brightness and color according to available lighting.

The company said HDR10 + is an open and transparent system that can be used by any display device vendor. It can also help video content creators to provide flexible color rendering and mapping to show better images.

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Adding to this, Samsung’s 2021 Neo QLED TVs, which come with the latest HDR10+ Adaptive standard. Not only do the TVs provide premium viewing experiences, but they are also able to optimize the picture quality regardless of any reflection, luminance, and interference brought about by the indoor lighting condition.

True-to-Life Picture Quality for Impactful Viewing

HDR10 + is the latest high-tech High Dynamic Range technology, which Samsung has been including their UHD and over TVs since 2017 and is also appearing on the 2021 Neo QLED TVs. It cleverly converts your TV to reflect UHD content in the way it should be designed to see all the bright details of reality and the life of dignity. HDR10 + uses a dynamic tone map to enhance color and contrast and direct the screen to accurately display dynamic width content in a scene or frame.

AI Analysis for Optimum Experiences Even in Home Lighting Conditions

Samsung’s 2021 TV lineup also supports HDR10+ Adaptive, a technology that improves the HDR10+ viewing experience in users’ homes regardless of the lighting conditions.

On the 2021 Neo QLED TVs, HDR10+ Adaptive harnesses its AI engine to analyze the viewing environment, including the lighting, brightness, and even reflections using the sensors equipped on the TV.

HDR10+ Marks Its Two-Year Anniversary with 120 Partners and Over 2,000 HDR10+ Content

The HDR10+ standard was introduced 2 years ago and now has 120 related partners. HDR10+ has robust support across the industry, with several thousand different products from multiple manufacturers offering HDR10+ supported devices. Currently, over 3,100 different TVs and projectors from more than 20 manufacturers support HDR10+. Furthermore, devices including smartphones, tablets, and Blu-ray players also support the standard.

Streaming platforms like Amazon Prime Video, Google Play, Rakuten TV, Megogo, Watcha, Paramount+, YouTube and others have helped make accessible thousands of hours of premium content. There are now over 2,000 pieces of content available to users that support the HDR10+.

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Samsung joins AT&T to uplevel customer support with AI tools

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Samsung AT&T Customer Support

Samsung inked a fruitful collaboration with AT&T to upgrade its customer support. Right after the Unpacked, Samsung announced a handful of upgrades to its customer care network for Galaxy devices. The company has also debuted  AI-powered tools to better address consumer concerns.

According to Samsung, Galaxy consumers can call upon AT&T’s Call Center agents for help regarding (in-warranty) walk-in phone repair services. The company confirmed these services will be available at any of its 700 retail or uBreakiFix locations across the United States.

Meanwhile, the phone repair service may only be available for AT&T customers. High-level collaboration might also result in same-day service opportunities. Besides, the company’s AT&T alliance adds Same Unit Repair (SUR) options to the network’s customers.

“Introducing new partnerships and using AI-powered tools to further enhance the capabilities of our agents, allows for more efficient and effective experiences, extending our commitment to exceptional Care,” said Mark Williams, Vice President of Customer Care for Samsung Electronics America.

The Korean tech giant also reiterated its commitment to get a person’s sensitive device back into their hands quickly. The new SUR will play a key role here, devices will get fixed fixed to “factory quality condition” and return without needing a “comparable new or refurbished unit.”

Benefits of Walk-In Service:

  • Same-Day Repairs: Available for most mobile phones, including Galaxy S21 models and newer, with appointments by 3 PM or earlier.
  • One-on-One Consultation: Personalized service for a better customer experience.
  • No Data Transfer Needed: Your device will be returned with the same settings, to get you back up and running immediately.
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Synopsis and Samsung closely working on 2nm semiconductor

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Synopsis Samsung 2nm

Synopsis reiterated its cooperation with Samsung on the 2nm process. The company is introducing new semiconductor technologies to shorten the development and launch period. It makes full use of artificial intelligence to automate manufacturing facilities.

GM of Synopsis announced that it is collaborating with Samsung and SK Hynix. Both Korea-based semiconductor vendors are working with Synopsis for further advancements. Synopsis revealed that AI is being applied to automate HBM development by manufacturers this year.

Automated manufacturing sites will significantly increase the launch speed of HBM makers. In addition, Samsung’s Foundry business has also partnered with Synopsis on the development of an advanced 2nm process technology.

Synopsis GM also shared key details of their collaboration with Samsung. The companies are working on the development of future technology, silicon photonics. FYI, silicon photonics transmits signals through optical fibers and attracts attention as a next-gen input/output tech.

Last month, the Korean tech giant announced that it plans to debut silicon photonics technology around 2027. Synopsys explained that applying “Synopsys.ai Copilot” can shorten the semiconductor launch period.

Samsung 3nm process

Samsung was the first chip maker which achieve 3nm process technology. The company has also commercialized its 3nm products for mines industry. For mobile devices, the Galaxy Watch 7 debuted a 3nm Exynos processor with improved performance and efficiency.

Meanwhile, the company is facing issues with its second-gen 3nm process yield. The production yield is currently 20% which makes it almost impossible for mass production. As a result, it’s too hard for Samsung to kick off the mass production of the 3nm Exynos 2500 processor.

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Galaxy AI brings smart Composer feature to Samsung Keyboard

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Samsung Galaxy Z Fold 6

Samsung announced the new Galaxy AI Composer feature for the Samsung Keyboard. The feature is initially available for Galaxy Z Flip 6 and Z Fold 6 smartphones. We expect it to arrive on older Galaxy AI-supported devices later this year.

Galaxy AI Composer feature is added to the Samsung Keyboard app. Galaxy users can easily generate suggested text based on simple keywords for email and supported media apps. The feature is quite smart and uses advanced machine learning and AI capabilities to compose text.

For instance, it will offer you a social media caption based on the tone you often use. There’s no need to worry about privacy as it only analyzes data from your previous public posts. Once done, it delivers relevant content that you may use without any modification.

Notably, Composer is a cloud-processing-based AI feature. It requires your Galaxy handset to be connected with a stable network connection and a Samsung Account login. Currently, it’s available in a limited number of languages with future expansion likely.

Apart from this, Galaxy AI also brings Sketch to Image and PDF Overlay Translation features. The former allows you to create artistic images by drawing simple sketches in the Notes app. The latter makes it possible to translate the entire PDF in real time without switching apps.

The Korean tech giant finally launched new Galaxy Z Flip 6 and Z Fold 6 smartphones, Galaxy Buds 3 and Buds 3 Pro earbuds, Galaxy Watch 7 and Watch Ultra smartwatches as well as the Galaxy Ring. One UI 6.1.1 and One UI 6 Watch have many new features for Samsung consumers.

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