Phones
Samsung wants LG’s retail stores to sell Galaxy phones too, not just Apple iPhones
Recently, a new report from South Korea revealed that Apple is considering establishing a new partnership with LG in order to allow LG to sell iPhones, iPads, and Apple Watch in its 400 LG Best Shops in South Korea starting August 1st.
According to the new information (via HeraldCorp), Samsung opposed the newborn partnership of LG and Apple and claimed that the move would violate the agreement signed in 2018, which promises only LG phones can be sold in LG stores as part of the protection of small and medium-sized stores.
Following Samsung’s comment, LG reportedly said that a clause in the agreement stated that if major changes occur, it can be renegotiated. However, LG left the smartphone market that can be considered as a big change. The association that initiated the agreement is also questioning LG’s move, but an official agreed, believing that it should be renegotiated in light of the situation.
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According to reports, Samsung may be concerned that LG’s sale of iPhones in more than 400 stores in South Korea will threaten its market share of 5G smartphones as Apple is the world’s largest supplier of 5G mobile phones, while Samsung ranks fourth.
It’s worth mentioning that Apple and LG’s original plan was to sell iPhones, iPad, and Apple Watch, but the plan has been allegedly modified to only sell iPhones. Moreover, Samsung is trying to indirectly put pressure on LG by requiring the three major South Korean carriers to ask LG to sell Galaxy phones in Best Shop stores.
Samsung is expected to hold the next Unpacked event in January next year. After leaked hands-on, new live images of the Galaxy S24 Ultra have surfaced, showing off design changes over its predecessor.
In the Galaxy S24 Ultra, Samsung is not heavily tweaking the overall look and design. While the display is ditching curved edges, the rear design looks a lot identical to the S23 Ultra, which is hard to compare.
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As you can see in the image showing the phone’s bottom, the speaker grille has ditched the holes in favor of a single linear cutout. The company has also flattened out the bottom of the S Pen.
Notably, the Galaxy S24 Ultra makes use of a titanium frame instead of aluminum, while other models follow the older frame strategy.
With the S22 Ultra, Samsung introduced an island-less rear panel design, which became Galaxy’s signature design in 2023. All Galaxy phones released in 2023 follow the same design strategy, with the same set to happen next year with the Galaxy S24 series.
Well, a new rumor says that Samsung is set to redefine the Galaxy image, with notable design changes expected to be made in Galaxy S25. Tipster Revegnus says that Hubert H. Lee, a former designer at Mercedes-Benz, is working to redefine the design language of Galaxy, starting with the S25.
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To recall, Hubert H. Lee has been leading Samsung’s Galaxy design department (Head of the Mobile eXperience Design Team) since December 2022. The company’s OLED 2.0 tech is expected to bring a significant upgrade to the Galaxy’s innovation journey!
Looking forward!
Apple completely ditched the display notch with the iPhone 15 lineup this year. Well, Apple is expected to launch iPhone with under-display camera technology after 2026. The company’s camera supplier has reportedly begun the development of under panel camera.
TheElec sources say that LG Innotek was found to have begun advanced development of UPC. The company is developing a special lens called the “Freeform Optic” lens to overcome the limitations of the existing under-panel camera tech – insufficient light quantity.
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It is reported that Apple received under-display camera samples for iPhone from related companies but evaluated its performance as unsatisfactory. However, the US tech giant plans to apply Underpanel Face ID to the front of the iPhone before applying UPC.
By applying a freeform lens, the thickness of the peripheral lens can be controlled, thereby reducing the aberration of the optical system and optical module and increasing the light ratio around the optical system and optical module, the image quality of the area can be improved.
It’s worth noting that Samsung has been applying UPC to the internal screen of the Galaxy Z Fold series since 2021. The camera specifications are still low, with the UPC applied to last year’s Galaxy Z Fold 4 and this year’s Z Fold 5 limited to 4-megapixel.
// Source